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Marketer's Toolkit 2025: The Age of Atomisation
Marketer's Toolkit 2025: The Age of Atomisation

Episode 296

Today we'll be deep diving into one of five of the big themes in the Marketer’s Toolkit 2025 for marketers in the EMEA region. Discussing the theme o…

1 year, 5 months ago

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Marketer's Toolkit 2025: Closing the customer experience gap
Marketer's Toolkit 2025: Closing the customer experience gap

Episode 295

Today we'll be deep diving into one of five of the big themes in the Marketer’s Toolkit 2025 for marketers in the APAC region. Discussing the theme o…

1 year, 5 months ago

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Most Contagious Live: building creative effectiveness at Heineken and 2025 trends
Most Contagious Live: building creative effectiveness at Heineken and 2025 trends

Episode 294

WARC's Anna Hamill talks to Friederike Offermanns (Heineken) about how they are building a culture of creative effectiveness at Heineken and Tom Stan…

1 year, 6 months ago

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Unpacking Customer Promises in B2B
Unpacking Customer Promises in B2B

Episode 293

WARC's Paul Stringer talks to Mimi Turner, Head of Marketplace Innovation at LinkedIn, Harjot Singh, Global Chief Strategy Officer at McCann & McCann…

1 year, 6 months ago

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Most Contagious Live: rethinking creative bravery, DEI and Gen Z trends
Most Contagious Live: rethinking creative bravery, DEI and Gen Z trends

Episode 292

WARC's Anna Hamill talks to Ali Hanan (Creative Equals) about the DEI backlash and Kian Bakhtiari (The People) about Gen Z trends. Contagious's Alex …

1 year, 6 months ago

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Most Contagious Live: rethinking creative bravery, DEI and Gen Z trends
Most Contagious Live: rethinking creative bravery, DEI and Gen Z trends

WARC's Anna Hamill talks to Ali Hanan (Creative Equals) about the DEI backlash and Kian Bakhtiari (The People) about Gen Z trends. Contagious's Alex …

1 year, 6 months ago

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How brands can leverage a new era of luxury in Asia
How brands can leverage a new era of luxury in Asia

Episode 291

WARC's Rica Facundo talks to Prof Sonja Prokopec, Associate Dean for Essec Asia-Pacific at ESSEC Business School, and Zoe Chen, Strategy Director at …

1 year, 6 months ago

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The brand-side view of media effectiveness
The brand-side view of media effectiveness

Episode 290

WARC’s Alex Brownsell speaks to  Sarah Mansfield, former VP of Global Media at Unilever and Gerry D’Angelo, former Vice President, Global Media at Pr…

1 year, 6 months ago

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Trends in the creator economy with We Are Social
Trends in the creator economy with We Are Social

Episode 289

WARC's Anna Hamill discusses We Are Social's recent report identifying trends for a new era of creator marketing with Paul Greenwood, Global Head of …

1 year, 6 months ago

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CMO Conversations: Inside luxury travel with Marriott International
CMO Conversations: Inside luxury travel with Marriott International

Episode 288

As part of WARC Marketer's Toolkit, George Hammer - Global Head of Luxury Marketing at Marriott International - speaks to WARC's Anna Hamill about wh…

1 year, 6 months ago

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