Episode Details
Back to Episodes
The Pace Principle: how to build brands in dynamic markets
Episode 324
Published 1 year, 2 months ago
Description
Does long-term brand building work in fast-paced markets? WARC's new research, the Pace Principle, proves the case. WARC’s Jenny Chan asks Rica Facundo and Rob Brittain how to outrun the competition in Asia's dynamic markets.
WARC Members can read the Pace Principle here.
If you're yet to subscribe, don't worry - you can also get a sample report here.