Podcast Episodes

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Most Contagious NYC: How Grubhub and Solo Stove leverage buzz to build brand
Most Contagious NYC: How Grubhub and Solo Stove leverage buzz to build brand

Episode 310

In this second of a two-part series covering Most Contagious New York, WARC gathers takeaways from the day from Contagious principal strategist Chris…

1 year, 7 months ago

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Most Contagious NYC: How Clash of Clans and Nutter Butter think differently
Most Contagious NYC: How Clash of Clans and Nutter Butter think differently

Episode 309

Why Clash of Clans launched a true crime podcast, and how Nutter Butter's smart strategy transformed the brand. WARC's Ann Marie Kerwin speaks to DAV…

1 year, 8 months ago

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Analyzing 2025’s Super Bowl Ads
Analyzing 2025’s Super Bowl Ads

Episode 308

In this episode of the WARC podcast, Becca Peel, the head of advisory at Contagious North America, and Vanessa Chin, senior VP of marketing for Syste…

1 year, 8 months ago

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Media planning in an age of abundance
Media planning in an age of abundance

Episode 307

Discussing the biggest trends set to shape media planning and the wider ecosystem this year; planning in the era of abundance, the rewiring of search…

1 year, 8 months ago

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Beyond the Buzz: Linking Effectiveness and Earned
Beyond the Buzz: Linking Effectiveness and Earned

Episode 306

Following WARC Advisory and Edelman’s Beyond the Buzz report, Tom Hehir and Jay Gallagher from Edelman join WARC’s Aditya Kishore to discuss how earn…

1 year, 8 months ago

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APG Creative Strategy Awards: How great strategy drives business growth
APG Creative Strategy Awards: How great strategy drives business growth

Episode 305

A deep dive into Barbie's transformation from a lightning rod to a beloved icon, and how encouraging shoppers to ‘try something new’ had a transforma…

1 year, 8 months ago

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Performance marketing's pitfalls
Performance marketing's pitfalls

Episode 304

In this first episode of this year's Marketing Truth series, we are doing a deep dive into a new WARC report, The Multiplier Effect. Analytic Partner…

1 year, 8 months ago

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SPECIAL EPISODE: What's next for TikTok and Meta?
SPECIAL EPISODE: What's next for TikTok and Meta?

Episode 303

On this bonus episode, WARC's Anna Hamill speaks to Madison & Wall's Brian Wieser and WARC Media's Alex Brownsell about the uncertain future of TikTo…

1 year, 8 months ago

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Beyond the Buzz: Linking Culture and Earned
Beyond the Buzz: Linking Culture and Earned

Episode 302

Following WARC Advisory and Edelman’s Beyond the Buzz report, Leila Fataar (Platform13), Brent Nelsen (Edelman) and Imaad Ahmed (WARC Advisory) explo…

1 year, 8 months ago

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Proving the link between advertising and profit
Proving the link between advertising and profit

Episode 301

WARC's Alex Brownsell speaks to EssenceMediacom UK's Jane Christian, Managing Director of Analytics & Insight, and Rich Kirk, Chief Strategy Officer,…

1 year, 8 months ago

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