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How to win a Creative Strategy Lion: tips from the jury
How to win a Creative Strategy Lion: tips from the jury

Episode 350

Creative Strategy Lions jury president Pats McDonald and juror Yusuf Chuku share tips on what drives outstanding creative strategy, jury deliberation…

1 year, 3 months ago

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The Effective CMO: Dirt Is Good
The Effective CMO: Dirt Is Good

Episode 349

Shoppers around the world buy Unilever's Dirt Is Good laundry products 120 times per second. Tati Lindenberg, Chief Brand Officer for Dirt Is Good, j…

1 year, 3 months ago

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Insider tips on how to win a Creative Effectiveness Lion
Insider tips on how to win a Creative Effectiveness Lion

Episode 348

2025 Creative Effectiveness Lions jurors Andrea Diquez (Global CEO, GUT) and Martin Beverley (CSO, Ace of Hearts) share insights into the jury's deci…

1 year, 3 months ago

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Cannes Day 5: The unexpected secret to 'making cool sh-t'
Cannes Day 5: The unexpected secret to 'making cool sh-t'

Episode 347

How Brene Brown quotes helped Mercado Libre win dozens of Lions, some real talk on creators and inside stories from a Lions jury room. Hosted by WARC…

1 year, 3 months ago

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Cannes Day 4: Not all reach is created equal
Cannes Day 4: Not all reach is created equal

Episode 346

Mind-blowing new research on reach promises to reshape media investment. We also discuss Love Bonito's brand growth story and keys to multimarket suc…

1 year, 4 months ago

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Cannes Day 3: 'Creativity's not the wrapper, it's the f--king present'
Cannes Day 3: 'Creativity's not the wrapper, it's the f--king present'

Episode 345

It's time to shake up how we think about creativity. Experts guests including System1, Heineken, Rob Campbell, Paula Bloodworth and Kantar drop by th…

1 year, 4 months ago

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Cannes Day 2: Brand-building is so back
Cannes Day 2: Brand-building is so back

Episode 344

Brand building in a complex media landscape is the talk of the Croisette. Festival speakers including McDonalds, Spotify, Dr Grace Kite, the IPA, and…

1 year, 4 months ago

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Cannes Day 1: Creative ways to stop burning money
Cannes Day 1: Creative ways to stop burning money

Episode 343

We're in Cannes! Expert speakers drop in to discuss unshittifying CX, the 'eye-watering' financial impact of dull media and how to unearth more insig…

1 year, 4 months ago

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The big stories to watch at Cannes Lions
The big stories to watch at Cannes Lions

Episode 342

Building influence in the C-suite, the creator takeover and 'unshittifying' CX... it's all happening at Cannes Lions 2025. WARC's David Tiltman and A…

1 year, 4 months ago

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Trends in entertainment and leisure marketers need to know
Trends in entertainment and leisure marketers need to know

Episode 341

Kidults, social fitness and the rise of conservative video... WARC's Adi Kishore and Stephanie Siew dig into entertainment and leisure trends markete…

1 year, 4 months ago

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