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Self-Serve SaaS: The New Customer Journey by the PLG Coiner

Episode 263

Blake Bartlett did not just study product-led growth - he coined the term. As a partner at OpenView, he has invested in companies like Calendly, Data…

5 years, 5 months ago

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Launching a Marketplace App: From Failed B2C to 6-Figure MRR

Episode 262

Baskar Agneeswaran spent two years building a price comparison app that failed. His team's core strength was mobile development, not backend data inf…

5 years, 6 months ago

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Freemium SaaS: Why Free Users Killed Activation and Growth

Episode 261

Qwilr's freemium SaaS experiment looked perfect on paper - virality went up, signups surged, and the pipeline was full. Then the numbers told a diffe…

5 years, 6 months ago

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First SaaS Customers: 4 Failed Startups Then $1M ARR in One Year

Episode 260

Abdullah Alsaadi failed at four different startups over four years - a crypto app with no market, a Salesforce tool blocked for 18 months, a delivery…

5 years, 6 months ago

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Selling a SaaS Business: $0 to $55K MRR to 7 Figures in 2 Years

Episode 259

Arvid Kahl spent 5 hours a day on a train commute reading books and listening to podcasts about building SaaS businesses. Every previous idea had fai…

5 years, 6 months ago

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Niche SaaS: From CRM Extension Nobody Wanted to 2,000 Customers

Episode 258

Jeroen Corthout built a CRM extension that nobody wanted to buy. Prospects could not see the value of adding another tool alongside their existing CR…

5 years, 6 months ago

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Startup Traction: 5 Signups to $2M ARR With Content and Pricing

Episode 257

Jacob Eiting posted his new SDK on Reddit and got destroyed. People called him a rip-off middleman. His beta launch attracted just 5 signups. He had …

5 years, 7 months ago

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B2B Community Building: From Blog to 4,000-Person SaaS Events

Episode 256

Alex Theuma had no background in events and no great business idea. He just started writing about SaaS. A blog turned into a podcast, which turned in…

5 years, 7 months ago

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SaaS Content Marketing: Help Docs to $2M ARR With Zero Ad Spend

Episode 255

Three college grads in India spent $150 on Google Ads and got zero leads. So they tried something different - they turned their help docs into blog p…

5 years, 7 months ago

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Finding Product-Market Fit: 4 Years of Failure Then PMF in 5 Days

Episode 254

Romain Dardour spent four years trying to make his first product work. By 2016, Hull was a month away from shutting down. Then a lunch meeting with a…

5 years, 7 months ago

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