Podcast Episodes
Back to SearchSaaS Subscription Billing: $20 vs Competitors at $200
Episode 283
Michael Kansky priced his SaaS at $20/month because that is what he would personally pay. Competitors charged $200. That SaaS subscription billing mi…
4 years, 11 months ago
Competitive Differentiation: $2M ARR Against $100 Clicks
Episode 282
When funded competitors started bidding $100 per click on Google Ads, Michael Cooney's bootstrapped SaaS could not compete on spend. He had to find c…
4 years, 11 months ago
SaaS Fundraising: Cold Email to $10M ARR and $21M Raised
Episode 281
Vishal Sunak spent nine months cold-emailing nearly 100 general counsels before writing a single line of real code. His SaaS fundraising journey took…
4 years, 11 months ago
SaaS Content Marketing: 7 People, $5M ARR, No Sales Team
Episode 280
Thibaud Clement and his wife built a social media tool as a side project while running an ad agency. Their SaaS content marketing strategy helped Loo…
4 years, 11 months ago
SaaS Sales Process: The Narrative Framework for Deals
Episode 279
Most SaaS founders skip straight to demos and email templates without building the foundational narrative their entire SaaS sales process depends on.…
5 years ago
Selling SaaS Without Sales Experience: Pete's Playbook
Episode 278
Pete Kazanjy had zero sales experience when he became his startup's first sales rep. As a product marketer, he had to learn selling SaaS without sale…
5 years ago
Enterprise Sales: 18M Students and $50M ARR via Channel
Episode 277
Investors told Advait Shinde the K-12 market had no money and Chromebooks were the wrong bet. Today, GoGuardian serves 18 million students - a third …
5 years ago
Recurring Revenue: From Selling Out of a VW to $25M ARR
Episode 276
In 2012, Suneera Madhani was selling payment terminals out of her VW Beetle. When she pitched a flat-rate recurring revenue model to her bosses, they…
5 years, 1 month ago
SaaS Retention: How Flow Cut Churn 50% With No Budget
Episode 275
When Daniel Scrivner joined Flow as CEO, the company was bleeding 5% of revenue every month. The team had been spending $100K/month on paid ads, but …
5 years, 1 month ago
SaaS SEO: From $100K to $2M ARR in Nine Months
Episode 274
Nine months ago, Sabba Keynejad was doing $10K MRR with VEED.io. They had been rejected by YC and nearly shut down with one month of runway left. The…
5 years, 1 month ago