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Net Revenue Retention: CAC, LTV, and Churn Explained

Episode 313

Most SaaS founders get their SaaS metrics wrong. Paul Orlando says if you have one number for CAC and one for LTV, you haven't started measuring net …

3 years, 11 months ago

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Failed Software Startup: 10 Products Before PMF

Episode 312

Jeb Banner built almost a dozen products that went nowhere over 12 years. His failed software startup streak broke only when he separated product fro…

3 years, 11 months ago

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Niche SaaS: Handwritten Letters to $9M ARR

Episode 311

Tom Staff bought a PHP textbook and taught himself to code. That side project became Street Group, a niche SaaS for UK estate agents now doing over $…

3 years, 11 months ago

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B2B Product-Market Fit: 3 Years Lost, Then Breakout

Episode 310

Khadim Batti spent three years building a product nobody needed. Then he deleted it and started finding product-market fit from zero. The SaaS pivot …

4 years ago

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SaaS Retention: From 2% Survey Response to Full Fix

Episode 309

Tony Sternberg launched ProsperStack with a post-cancellation survey. Only 2% responded. That's when he realized his entire approach to SaaS retentio…

4 years ago

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SaaS Product Validation: 5 Interview Tactics That Work

Episode 308

Most founders think they know what problem their product solves. Michele Hansen's SaaS product validation framework proves them wrong through custome…

4 years ago

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SaaS Branding: No Category Name Cost Years of Sales

Episode 307

Benn Stancil built a product customers loved but nobody could name. Mode's SaaS branding fell between BI dashboards and data science tools - a SaaS p…

4 years ago

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Product-Led Growth: $19/Year Pricing to $1M ARR

Episode 306

AJ started Carrd as a vanity project to pay for lattes. Using product-led growth and freemium SaaS pricing at $19/year, he grew to $100K MRR and 4 mi…

4 years, 1 month ago

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Startup Funding: 5 Capital Raising Mistakes to Avoid

Episode 305

Brian Parks raised $30M for Bigfoot Capital and has funded 35 B2B SaaS companies. His conclusion: most startup funding fails because founders treat c…

4 years, 1 month ago

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B2B SaaS Sales: 4 Years to Crack Enterprise Deals

Episode 304

Jody Glidden spent four years solving a CRM data problem before B2B SaaS sales took off. His enterprise sales cycles dragged three years to close a s…

4 years, 1 month ago

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