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EP 99: Why PR Needs a Complete Rethink in 2026: Sarah Waddington

She went globally viral. Overnight, she faced death threats, abuse and media frenzy reaching across continents. This is the story of how PRCA CEO Sar…

3 months, 3 weeks ago

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Even experts fall into their own marketing traps.

Katie Tucker is a marketing strategist who helps teams truly understand their customers so they can build products that sell. She works with companie…

3 months, 4 weeks ago

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EP 98: Media Training Masterclass: How Leaders Land Messages in a Digital‑First World

Chris Norton and Will Ockenden of Prohibition PR unpack what modern media interviews really feel like for leaders today. They move past the old PR te…

3 months, 4 weeks ago

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From Office to Remote: A Pandemic Pivot Gone Wrong

Rich Mullholland, Founder of Missing Link and a presentation company leader, shares how his eloquence led to convincing himself of incorrect strategi…

4 months ago

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EP 97: Ex-McKinsey Strategist: Why Your Strategy Will Fail - Faris Aranki

A brilliant strategy doesn’t fail because it’s wrong. It fails because people don’t own it and leaders won’t focus. That’s the energising premise of …

4 months ago

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Behind the Skip: How Eight Students Nearly Ruined a VIP Event

Melanie Parker, a university recruitment professional, shares a hilarious mishap when student hospitality staff abandoned their posts at a high-profi…

4 months, 1 week ago

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EP 96: Community Isn’t a Campaign: Lessons from Comms Hero Asif Choudry

What does it take to turn a simple hashtag into a thriving community of 15,000 marketing and comms professionals? In this episode, Chris Norton sits …

4 months, 1 week ago

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The Unlikely Path from Vatican City to Kim Jong-un's Birthday Party

Ken Robertson, Paddy Power’s former Head of Mischief, was given one job: grab attention by any means necessary. Known for outrageous campaigns and a …

4 months, 2 weeks ago

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EP 95: A £7K SEO Disaster to LinkedIn Success Story: Niraj Kapur

Ever sunk thousands into SEO with zero return? Or been ghosted after a pitch you poured your soul into? In this episode, LinkedIn Top Voice and sales…

4 months, 2 weeks ago

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I Forgot to Book the Entire Afternoon Session of my Event.

Former marketing manager at Prolific North, Natalie Davidson, once accidentally invited 100 people to the wrong day of an event due to a rogue automa…

4 months, 3 weeks ago

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