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EP 53: The Report That Scared CMOs: AI, Backlash, and Budget Squeezes

Season 2 Episode 22

Robin Smith, Head of Corporate at Censuswide, joins us in unravelling the complexities of modern marketing in our latest episode as we look at a bran…

1 year, 9 months ago

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EP 52: Unlocking 40% Profit Margins: The Secret to Agency Pricing Success

Season 2 Episode 21

Unlock the secrets to charging what your agency is truly worth with insights from Crispin Manners, CEO of Onvert and former chairman of the PRCA. We …

1 year, 9 months ago

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EP 51: Why 80% of New Grocery Products Fail: Lessons from the Food & Beverage Sectors

Season 2 Episode 20

Unlock the secrets to marketing success in the food and beverage industry in this episode of Embracing Marketing Mistakes, where we dissect both the …

1 year, 9 months ago

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EP 50: 450K Emails in One Hour?! How a HubSpot Blunder Turned into a Nightmare

Season 2 Episode 19

Ever wondered how rejection can fuel innovation? Zohe Mustafa, the visionary founder and head of marketing at Growth Hakka, shares his inspiring jour…

1 year, 10 months ago

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EP 49: How to Build a Premium Brand: Insights from Lexus - Mat Thomas

Season 2 Episode 18

World-renowned brand strategist Mat Thomas shares his fascinating journey from finance to marketing, offering insights on how his diverse experiences…

1 year, 10 months ago

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EP 48: £15M and 37 Downloads: Inside the Kylie Minogue Campaign That Went Horribly Wrong - Tom Goodwin

Season 2 Episode 17

Can you imagine a world where the relentless march of technology isn't as swift as we perceive it to be? Join us as we explore this intriguing possib…

1 year, 10 months ago

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EP 47: How Can You Overcome the Fear of Public Speaking? Jayne Constantinis

Season 2 Episode 16

In this episode, we’re joined by Jayne Constantinis, an esteemed trainer and presenter whose career spans the high-pressure world of BBC broadcasting…

1 year, 10 months ago

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EP 46: Why My Generosity Flopped: The Reciprocity Lesson Marketers Need - Phill Agnew Nudge

Season 2 Episode 15

What if understanding consumer behaviour could transform your marketing efforts? Join us for an insightful conversation with Phill Agnew, the masterm…

1 year, 11 months ago

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EP 45: Is Guaranteed Coverage Really Just Paid Media in Disguise? Chris Pharo Explains

Season 2 Episode 14

If you’ve ever wanted “guaranteed media coverage,” this episode is a must-listen. We’ve all been there — clients expecting front-page headlines and P…

1 year, 11 months ago

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EP 44: How Top Marketers Avoid Vanity Metrics and Focus on Real Growth

Season 2 Episode 13

Want to know how to truly resonate with your audience and craft marketing strategies that hit the mark? Listen to our conversation with Alex Myers, h…

1 year, 11 months ago

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