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EP 63: Crisis Control 2025: What to Do When It All Goes Wrong

Season 3 Episode 2

It’s easy to feel like things are quickly spiraling out of control when a crisis hits. Our latest episode takes a look at exactly what needs to be do…

1 year, 6 months ago

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EP 62: Why Comms Teams Are Wasting £10K a Month (And How to Fix It)

Season 3 Episode 1

AI is transforming PR, but is it actually replacing PR professionals? In this episode, we sit down with Jono Matusky, founder of Newsprint AI. Jono h…

1 year, 6 months ago

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EP 61: The Powerful Role of Psychology in Business and Marketing with Abby Dixon

Season 2 Episode 26

Abigail Dixon, the brilliant mind behind the Whole Marketer, shares her inspiring journey from working at Burger King to hosting a podcast with over …

1 year, 6 months ago

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EP 60: How to Avoid the Dirty Tricks from the Media with Helen Nugent

Season 2 Episode 25

Award-winning journalist Helen Nugent, renowned for her 27-year career across multiple media channels, joins us to breakdown the world of journalism …

1 year, 6 months ago

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EP 59: Why Your PR ROI is Failing – And How to Fix It

Season 2 Episode 24

Are you measuring PR ROI all wrong? If you’re relying on outdated metrics like AVEs or vanity impressions, you could be missing the real value of you…

1 year, 7 months ago

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EP 58: It’s Better to Belong: The Art of Building Customer Loyalty in Competitive Markets

Season 2 Episode 23

Nikki Dixon, Director of Brand & Marketing @ Leeds Building Society, shares her journey from retail to finance, highlighting the critical importance …

1 year, 7 months ago

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EP 57: The £400 Billboard That Made Headlines: Mark Rofe’s Love-Seeking PR Stunt

Season 2 Episode 22

What does a £400 billboard, 1,400 unsold England flags, and a taxi website have in common? For digital PR expert Mark Rofe, they’re all part of a jou…

1 year, 7 months ago

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EP 56: From Zero to 110K Downloads: Master Podcasting in 2025 to Transform Your Brand

Season 2 Episode 21

Explore the power of podcasting, we discuss why it has become essential in today's marketing world for brands to maximise engagement and ROI. With pr…

1 year, 7 months ago

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EP 55: How Gap Leveraged TikTok Trends for a Bold Fashion Move

What happens when a legacy brand like Gap teams up with a TikTok star to redefine fashion trends? Senior account manager Sinead Morrissey joins us to…

1 year, 7 months ago

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EP 54: Failing Forward: Brian Keane’s Road From Broke to Bestseller

In this episode of Embracing Marketing Mistakes, we sit down with Brian Keane, bestselling author of The Fitness Mindset and Rewire Your Mindset. Bri…

1 year, 9 months ago

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