Podcast Episodes
Back to Search#87: Metrics That Matter, Product Marketing, The Path To CMO - with Lindsay Bayuk, CMO, Pluralsight
Episode 87
Lindsay Bayuk is Chief Marketing Officer at Pluralsight. We talk about the path to becoming CMO, what it takes to be a high performing CMO, going fro…
2 years, 10 months ago
#86: Practical Use Cases for AI in Marketing Today - with VMWare, Jasper, Tomorrow.io
Episode 86
We're joined by Jessica Hreha (Head of Global Integrated Campaigns & Content Strategy at VMWare), Kelly Peters (Director of Marketing at Tomorrow.io)…
2 years, 11 months ago
#85: A Message for B2B Marketers - Hang In There
Episode 85
HANG IN THERE!
Between Exit Five and some companies that I am involved with I can tell you that right now stress and burnout in marketing is higher t…
2 years, 11 months ago
#84: AI in B2B Marketing, Understanding Account-Based Marketing (ABM), and more with John Short (Founder & CEO Compound Growth Marketing)
Episode 84
Dave is joined by John Short (Founder & CEO of Compound Growth Marketing) to talk about two of the biggest trends in B2B marketing that aren't going …
2 years, 11 months ago
#83: Behind Zapier's Content Marketing Machine (with Lane Scott Jones, Head of Content Marketing)
Episode 83
This episode is from a live session we did with Zapier's Head of Content Marketing Lane Scott Jones. Lane shared how Zapier has been able to generate…
2 years, 11 months ago
#82: What Does a Great CMO Do? with Jon Miller (CMO at Demandbase; Co-Founder of Marketo & Engagio)
Episode 82
Jon Miller is CMO at Demandbase and co-founded Marketo and Engagio. Jon is widely regarded as one of the top voices in B2B marketing and does not dis…
2 years, 11 months ago
#81: B2B Content Strategy with Devin Reed (Head of Content at Clari, Gong)
Episode 81
Devin Reed is Head of Content & Thought Leadership at Clari and previously Head of Content Strategy at Gong.
Dave and Devin talk about:
- His role at …
3 years ago
#80: Inside Exit Five - Why We Moved Off Facebook & Lessons from Building an Online Community
Episode 80
Dave takes you behind the scenes of Exit Five to talk about how the community got started, why we moved off of Facebook, why we went with Circle, les…
3 years ago
#79: AI and Marketing (with Austin Distel, Head of Marketing Innovation at Jasper)
Episode 79
Dave is joined by Austin Distel, Head of Marketing Innovation at Jasper and former CMO at Proof. Austin was one of the earliest Jasper employees and …
3 years ago
#78: The Role of Product Marketing (with Jeff Hardison, Head of Product Marketing at Calendly)
Episode 78
Dave is joined by Jeff Hardison, Head of Product Marketing at Calendly to discuss the role product marketing plays in a B2B organization. They cover…
3 years ago