Podcast Episodes
Back to Search#61: ABM with Hillary Carpio (Head of ABM at Snowflake)
Episode 61
Dave is joined by Hillary Carpio, Head of ABM at Snowflake for a deep dive on account-based marketing. Hillary runs a 20 person team focused on ABM a…
3 years, 1 month ago
#60: From Building an Audience to Launching a SaaS Company - Adam Schoenfeld (CEO at KeyPlay.io) & Camille Trent (Director of Content & Community at Peersignal.org)
Episode 60
Dave is joined by Adam Schoenfeld (CEO at Keyplay.io) and Camille Trent (Director of Content & Community at Peersignal.org). They talk about communit…
3 years, 1 month ago
#59: Story is Strategy - The Power of Product Positioning
Episode 59
Dave is interviewed by Superside VP Marketing Amrita Mathur during a live session focused on positioning and company storytelling. When it comes to d…
3 years, 2 months ago
#58: SEO - Exit Five Live - Ask Us Anything About SEO (Betsy Koliba, Mitch Briggs from Demandwell)
Episode 58
This episode is from an Exit Five live session we did with Dave Gerhardt, Betsy Koliba, and Mitch Briggs from Demandwell. Every few weeks we like to …
3 years, 2 months ago
#57: How to Create Memorable Content (with Obaid Durrani & Todd Clouser)
Episode 57
Dave is joined by Obaid Durrani and Todd Clouser for a discussion about content and community for B2B SaaS. Obaid and Todd met while working together…
3 years, 2 months ago
#56: Amrita Mathur (VP Marketing, Superside) - $0 to $30M ARR in three years, marketing team structure, when to exploit vs explore
Episode 56
Amrita Mathur is VP Marketing at Superside. Superside is a B2B SaaS company that provides a design subscription service for marketing and creative te…
3 years, 2 months ago
#55: LinkedIn Followers / Vanity Metrics
Episode 55
Dave talks about building an audience on LinkedIn and whether or not LinkedIn followers are a "vanity metric" or not.
Send guest pitches and ideas to…
3 years, 2 months ago
#54: AI Content - with Meghan Anderson, VP Marketing at Jasper
Episode 54
Meghan Anderson is VP of Marketing at Jasper. Jasper is an AI Content Platform that helps creators break through writer's block, create original illu…
3 years, 2 months ago
#53: Building the career resource for content marketers with Superpath creator Jimmy Daly
Episode 53
Dave is joined by Jimmy Daly (co-founder and CEO of Superpath). Jimmy is the former VP of Growth at Animalz (content marketing agency) who went out o…
3 years, 3 months ago
#52: How To Build A Brand with Bill Macaitis (former Slack CMO & Zendesk CMO)
Episode 52
This episode is from a fireside chat Dave did with Bill Macaitis, former CMO at Slack and Zendesk during G2's 2023 "Reach" event on how to build a br…
3 years, 3 months ago