Podcast Episodes
Back to SearchHow to Do Better Email Marketing
Episode 312
#312 | Jess Lytle (Head of Marketing at Exit Five) hosts a roundtable with a group of email experts on what’s actually working in email, SMS, and in-app messaging right now. They dig into AI’s impact…
Published on 1 day, 22 hours ago
Five Marketing Principles That Matter More Than AI
Episode 311
#311: Dave goes solo this week (his decision, he said give me the mic; but Dan is also on him about podcast downloads around the holidays) with a quick November breakdown from real life - recapping t…
Published on 5 days, 22 hours ago
How to be Irreplaceable in B2B Marketing (with Josh Lowman)
Episode 310
#310 Category Creation | In this episode, Dave Gerhardt digs in with Josh Lowman, Founder & CEO of Gold Front, to unpack what “category creation” actually takes, why most companies get it wrong, and …
Published on 1 week, 1 day ago
How to Make Your Product Positioning Impossible to Ignore with April Dunford (Founder, Ambient Strategy)
Episode 309
#309 Product Positioning | This episode is from a Drive 2025 (our annual Exit Five event) session with April Dunford (Founder, Ambient Strategy). April pulls from working with 300+ tech companies to …
Published on 1 week, 5 days ago
How To Create Urgency, Build Pipeline, and Make Outbound Work (with Jen Allen-Knuth, Founder of DemandJen)
Episode 308
#308 Sales Alignment | In this session from Drive 2025 titled “Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your product is objectively better, how th…
Published on 2 weeks, 1 day ago
Should You Invest in Community?
Episode 307
#307 Building Community | In this episode Dave joined Ali Orlando Wert (Director of Content Marketing & Brand at Databox) on their podcast called Move the Needle. She did an interview with Dave focus…
Published on 2 weeks, 5 days ago
What’s Working Right Now in B2B Marketing - Live from Drive 2025 with Sylvia LePoidevin, Trinity Nguyen, and Natalie Taylor
Episode 306
#306 Executive Insights | This episode was recorded live at our annual event, Drive 2025. I hosted Sylvia LePoidevin (CMO, Kandji), Trinity Nguyen (CMO, UserGems), and Natalie Taylor (Head of Marketi…
Published on 3 weeks, 1 day ago
The Case for Influencer Marketing in B2B with Brianna Doe (Founder at Verbatim)
Episode 305
#305 Influencer Marketing | This episode is a live session from Drive 2025 with Brianna Doe, where she breaks down why influence is now shaping every step of the buying journey, how smart B2B brands …
Published on 3 weeks, 5 days ago
The B2B Buying Experience With AI: What Changes?
Episode 304
#304 | AI Buying Shift | This episode is from a recent Exit Five live session where I pulled together Lindsay O'Brien (Head of Marketing & Operations, Predictiv), Tom Wentworth (CMO, incident.io), an…
Published on 4 weeks, 1 day ago
The Day You Become a Better Storyteller with Harry Dry (Founder of Marketing Examples)
Episode 303
#303 Storytelling | This episode is from Drive 2025, our 2-day in-person event for B2B marketers in Burlington, VT. Harry Dry, creator of Marketing Examples and one of the best copywriters on the int…
Published on 1 month ago