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Exit Five Anthem feat. Ding Zheng, Jeff Porter

Why make an explainer video when you can make a rap anthem?

Created and produced by Ding Zheng, featuring Jeff Porter (two Exit Five members).

Learn mo…

2 years, 4 months ago

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#116: Career | Do you really want to be CMO? Returning from Parental Leave, What's working in B2B marketing today (with Amanda Natividad)

Episode 116

Amanda Natividad is VP of Marketing at SparkToro. She's also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Dave a…

2 years, 4 months ago

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#115: AI | Betting on AI in B2B Marketing (with Paul Roetzer, Founder, Marketing AI Institute)

Episode 115

Paul Roetzer is a marketing AI expert and educator with 20+ years of experience in the marketing industry. He is the founder and CEO of Marketing AI …

2 years, 4 months ago

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#114: Content | Mastering Short Form Video and Social Media (with Alex Minor)

Episode 114

Alex Minor is a podcast producer, video marketing strategist, and founder of Eye AM Media. Alex specializes in helping businesses harness the power o…

2 years, 5 months ago

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#113: ABM | Account-Based Marketing (with Hillary Carpio, Head of ABM at Snowflake)

Episode 113

Dave is joined by Hillary Carpio, Head of ABM at Snowflake for a deep dive on account-based marketing. Hillary runs a 20 person team focused on ABM a…

2 years, 5 months ago

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#112: Marketing Leadership | HubSpot CMO Kipp Bodnar on The Path to CMO, Evolving HubSpot's Marketing, and Predictions for 2024

Episode 112

Kipp Bodnar is Chief Marketing Officer at HubSpot and co-hosts the popular "Marketing Against The Grain" podcast. Kipp joins Dave to talk about his p…

2 years, 5 months ago

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#111: Content | Podcasting Strategy for B2B - Do podcasts work? How do you measure ROI? (with Ian Faison, CEO of Caspian Studios)

Episode 111

Ian Faison is Founder and CEO at Caspian Studios. Caspian Studios manages 60+ podcasts and video series in a variety of industries and Ian hosts Rema…

2 years, 5 months ago

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#110: Community | What Does B2B Community Building Look Like? With Stories from Exit Five, Zapier and Zendesk

Episode 110

Community is a largely misunderstand tactic in B2B marketing. In this episode, Dave is joined by Carly Moulton (Head of Customer and Community Market…

2 years, 5 months ago

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#109: Marketing Leadership | Starting an Agency, Growing Exit Five, and How to Be a Great VP of Marketing in B2B SaaS (with John Short, CEO, Compound Growth)

Episode 109

Dave is joined by John Short (CEO of Compound Growth) once again, and they discuss: 

The shift from solopreneurship to building a businessTechniques f…

2 years, 5 months ago

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#108: Content | The Role of Content Operations, Treating Content Like a Product, and Optimizing for the SERPs (with Janine Anderson, Content Operations Manager at Zapier)

Episode 108

In this week's episode, Dave talks with Janine Anderson about her Content Operations Manager role Zapier, and the career moves that led her to this p…

2 years, 6 months ago

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