Podcast Episodes

#82: What Does a Great CMO Do? with Jon Miller (CMO at Demandbase; Co-Founder of Marketo & Engagio)

Episode 82

Jon Miller is CMO at Demandbase and co-founded Marketo and Engagio. Jon is widely regarded as one of the top voices in B2B marketing and does not disappoint with this episode. Dave and Jon talk about…

Published on 2 years, 5 months ago

#81: B2B Content Strategy with Devin Reed (Head of Content at Clari, Gong)

Episode 81

Devin Reed is Head of Content & Thought Leadership at Clari and previously Head of Content Strategy at Gong.

Dave and Devin talk about:

- His role at Clari and what the content team does
- Inside Gong'…

Published on 2 years, 5 months ago

#80: Inside Exit Five - Why We Moved Off Facebook & Lessons from Building an Online Community

Episode 80

Dave takes you behind the scenes of Exit Five to talk about how the community got started, why we moved off of Facebook, why we went with Circle, lessons learned scaling Exit Five to 3,500+ paying me…

Published on 2 years, 6 months ago

#79: AI and Marketing (with Austin Distel, Head of Marketing Innovation at Jasper)

Episode 79

Dave is joined by Austin Distel, Head of Marketing Innovation at Jasper and former CMO at Proof. Austin was one of the earliest Jasper employees and we discussed the evolution of the company, lessons…

Published on 2 years, 6 months ago

#78: The Role of Product Marketing (with Jeff Hardison, Head of Product Marketing at Calendly)

Episode 78

Dave is joined by Jeff Hardison, Head of Product Marketing at Calendly to discuss the role product marketing plays in a B2B organization.  They cover how to structure a product marketing department, …

Published on 2 years, 6 months ago

#77: Marketing In A Down Economy - What Can You Do To Drive Growth? (with Margaret Kelsey, Jason Widup, Shauntle Barley)

Episode 77

Dave is joined by Margaret Kelsey (Founder of TatCo, Marketing Advisor), Jason Widup (VP Marketing, Metadata), and Shauntle Barley (Director of Marketing, Demandwell) to talk about the state of B2B m…

Published on 2 years, 6 months ago

#76: Pipeline Slowdown, First 90 Days as CMO, Brand vs Demand & more with Kyle Lacy (CMO, Jellyfish) and Shauntle Barley (Dir. Marketing, Demandwell)

Episode 76

Dave is joined by Kyle Lacy (CMO at Jellyfish) and Shauntle Barley (Director of Marketing at Demandwell) to chat about what business is like right now Q2 2023 for B2B SaaS, Kyle's new role as CMO at …

Published on 2 years, 6 months ago

#75: Revenue Operations (RevOps) Deep Dive - Why B2B Marketing Leaders Need To Partner With RevOps To Win

Episode 75

This episode is an overview of the role of Revenue Operations as it relates to B2B sales & marketing today. You'll get an overall understanding of why the role of RevOps is key to scaling and growing…

Published on 2 years, 6 months ago

#74: Dave Kellogg - Traits of a High Performing CMO

Episode 74

Dave Kellogg is a former CEO and CMO with operational experience across companies from $0 to $1B+. He served as GM/SVP of Service Cloud for Salesforce, CEO of MarkLogic, and SVP of Marketing at SAP /…

Published on 2 years, 7 months ago

#73: Recorded Future CMO Tom Wentworth - Growing Past $250M ARR in Cybersecurity, Hiring Journalists, No Agencies, & Why You Need Middle Management To Scale

Episode 73

Tom Wentworth is CMO at Recorded Future, a $250m+ revenue high growth cyber security company. Prior to Recorded Future Tom was CMO at Rapid Miner and CMO at Acquia. We talk about:

- Running marketing …

Published on 2 years, 7 months ago