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6 Steps to Building a Customer Insights Program with Shoshana Kordova

Episode 250

#250 Customer Insights | Matt sits down with Shoshana Kordova, a 3x founding product marketer and former journalist who now helps B2B tech startups c…

11 months ago

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Cold Email: Lessons from Real Outbound Campaigns in 2025

Episode 249

#249 Cold Email | In this episode, Danielle is joined by four experts in B2B outbound: Zoe Hartsfield (Apollo), Will Allred, (Lavender), Maximus Gree…

11 months ago

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The Future of B2B Buying Experiences and the Role of AI in GTM with Jaleh Rezaei

Episode 248

#248 Marketing Strategy | Dave sits down with Jaleh Rezaei, founder and CEO of Mutiny, the personalization platform for B2B websites. Jaleh brings a …

11 months, 1 week ago

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The Lead Nurture Email Playbook: What Works and What Doesn’t

Episode 247

#247 Lead Nurturing | In this episode, Danielle is joined by Samar Owais, founder of Emails Done Right; Sheri Otto, CEO of Growth Lane Strategies; an…

11 months, 1 week ago

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Fixing the Disconnect Between Marketing and Sales with Talya Heller

Episode 246

#246 Sales Alignment | Danielle welcomes Talya Heller, founder of Down to a T, a B2B consultancy helping marketers turn competitive positioning into …

11 months, 2 weeks ago

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B2B Outbound Best Practices: What’s Working Now with Cold Email and Paid Ads (with Alex Fine)

Episode 245

#245: Cold Email | Danielle Messler sits down with Alex Fine, co-founder of Understory, the agency behind some of the most effective outbound and pai…

11 months, 2 weeks ago

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High-Pressure CMO Roles, Avoiding Burnout, and Growing your Personal Brand with Amanda Goetz

Episode 244

#244: Professional Growth | Dave is joined by Amanda Goetz, a 2x founder, 3x CMO, and the author behind the popular weekly newsletter, Life's A Game.…

11 months, 3 weeks ago

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B2B LinkedIn Ads Playbook: What Works (and What Doesn’t) in 2025

Episode 243

#243 Linkedin Ads | In this episode, Danielle Messler sits down with Anthony Blatner (LinkedIn ads expert and certified instructor) and Tagg Bozied (…

11 months, 3 weeks ago

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The Quiet Shift: How B2B Teams are Winning Post-SEO

Episode 242

#242: Content Strategy | In this episode, Danielle sits down with Brendan Hufford, founder of Growth Sprints, to talk about what actually works in co…

11 months, 4 weeks ago

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Email Marketing Breakdown: How to Cut Through the Noise in 2025

Episode 241

#241: Email Strategy | Email isn’t dead – it’s just changing fast.

It’s still one of the few B2B marketing channels where you can actually own your au…

1 year ago

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