Podcast Episodes
Back to SearchHow to Lead B2B Marketing for the First Time: Strategy, Budget, Team, and Content with Jess Cook
Episode 266
#266 Marketing Leadership | In this episode, Matt is joined by Jess Cook, Head of Marketing at Vector, a platform pioneering the contact-based market…
11 months ago
Beyond the SaaS Playbook: How Non-SaaS Teams Drive Pipeline with Sandra Rand
Episode 265
#265 Non-SaaS Marketing | In this episode, Matt sits down with Sandra Rand, a fractional head of marketing who works with early-stage, non-SaaS B2B c…
11 months ago
The Atlassian Playbook for Building a Fast-Moving, Outcome-Driven Marketing Team
Episode 264
#264 Async Work | In this episode, Dave is joined by Ashley Faus, Director of Lifecycle Marketing at Atlassian, and Dr. Molly Sands, Head of the Team…
11 months, 1 week ago
Inside Customer.io’s B2B Marketing Strategy: Org, GTM, and Growth Channels with Jason Lyman
Episode 263
#263 Marketing Strategy | Dave is joined by Jason Lyman, CMO at Customer.io, a customer engagement platform used by over 7,500 companies. Jason has l…
11 months, 1 week ago
Building a Brand Strategy and Content Goldmine with Chelsea Castle, Head of Content and Brand at Close
Episode 262
#262 Content Strategy | Dave sits down with Chelsea Castle, Head of Content and Brand at Close. Chelsea talks about her experience in B2B SaaS and sh…
11 months, 2 weeks ago
How to Stay Relevant as a Marketer in the World of AI with Mark Schaefer
Episode 261
#261 AI & Creativity | In this episode, Dave is joined by Mark Schaefer, marketing strategist, keynote speaker, and author of 11 books, including his…
11 months, 2 weeks ago
Inside Atlassian’s Product Marketing Strategy: Team Structure, Metrics, and Execution with Matt De Vincentis
Episode 260
#260 Product Marketing | Dave is joined by Matt De Vincentis, VP of Product Marketing at Atlassian. With a background that spans engineering, product…
11 months, 3 weeks ago
B2B Ad Campaigns: Real Test Results from 7 Channels with Pranav Piyush
Episode 259
#259 Paid Ads | In this episode, Dave is joined by Pranav Piyush, founder and CEO of Paramark, a platform helping B2B marketers run real experiments …
11 months, 4 weeks ago
Why I Love Marketing (Quick Voice Note From Dave)
Episode 258
Dave here. Interrupting the regular podcast feed for a 3 minute story and rant about why I love the job of marketing and what it might mean in a worl…
11 months, 4 weeks ago
The Future of B2B Marketing: AI, Execution, and Craft with Kieran Flanagan
Episode 257
#257 AI Strategy | Dave is joined by Kieran Flanagan, SVP of Marketing at HubSpot and former CMO at Zapier. Kieran is a rare blend of technical opera…
1 year ago