Podcast Episodes
Back to SearchNew On-Demand Training: AI Playbooks for B2B Marketers
Matthew Carnevale, Head of Community at Exit Five, introduces AI Playbooks, a new on-demand training program packed with expert-led tutorials and ready-to-use templates designed to help you drive bet…
Published on 9 months, 4 weeks ago
Strategies for Building a High-Converting B2B Homepage
Episode 220
Episode #220: Website Teardown | In this session from the Ultimate Roast of B2B Websites, Dave Gerhardt teams up with Diane Wiredu, messaging strategist and founder of Lion Words, and Lee Reshef, Hea…
Published on 10 months ago
#219: Strategy | ABM and AI for Outbound with Trinity Nguyen, CMO at UserGems
Episode 219
In this episode, Dave sits down with Trinity Nguyen, CMO at UserGems, to discuss her journey from first business hire to CMO, the role of product marketing in B2B, and how AI is transforming outbound…
Published on 10 months ago
#218: Website Teardown | How to Build B2B Landing Pages That Actually Convert with Tas Bober, Founder of The Scroll Lab, Gabi Sellam, Conversion Specialist at Fiverr, and Will Hoekenga, Founder of Six Words Studio
Episode 218
You work hard to drive traffic to your landing pages – they’re the backbone of lead generation and conversion.
In this session from our Ultimate Roast of B2B Websites, Tas Bober, Founder of The Scroll…
Published on 10 months, 1 week ago
#217: Marketing Leadership | Why Product Marketing is the Foundation of Great Marketing Leadership with Jessica Andrews, VP of Marketing at Copper
Episode 217
In this episode, Matt Carnevale sits down with Jessica Andrews, VP of Marketing at Copper, a CRM built specifically for agencies, consultancies, and media companies, designed to help relationship-dri…
Published on 10 months, 1 week ago
#216: Website Teardown | How to Nail your B2B Pricing Page with Emily Kramer (Co-Founder & Advisor of MKT1), Bill Wilson (CEO & Founder of Pace Pricing), and Karan Sood (Director Sales Operations at Rakuten Kobo)
Episode 216
Is there anything more terrifying for a marketer than having to work on the pricing page? How do you handle packaging, listing out features, and deciding whether to put the actual price, or “contact …
Published on 10 months, 2 weeks ago
#215: Social | LinkedIn Profile Best Practices for 2025 with Kanika Sharma, Founder of Copywriting Teardowns
Episode 215
In this episode, Matt Carnevale sits down with Kanika Sharma, a conversion page copywriter and Founder of Copywriting Teardowns. Kanika audited over 100 LinkedIn profiles in the Exit Five community a…
Published on 10 months, 2 weeks ago
#214: Q&A with Dave | Brand vs. Demand, Personality In Your Marketing, and The Most Successful B2B Marketing Campaigns
Episode 214
In this solo episode, Dave shares his POV on marketing with answers to a bunch of burning questions, including:
Balancing Brand vs. DemandWorking with the sales team vs. serving customersHow to inject…Published on 10 months, 2 weeks ago
#213: Community | B2B Community Growth Strategies with Matthew Carnevale on the Direct Podcast
Episode 213
This episode is from the Direct podcast hosted by Corrina Owens (Fractional ABM consultant) and Taylor Young (Director of Strategy, Professional Services at DemandScience). Corrina and Taylor sit dow…
Published on 10 months, 3 weeks ago
#212: Marketing Leadership | Lessons for First-Time Marketing Leaders with Michael Cole, SVP of Everflow
Episode 212
In this episode, Dave sits down with Michael Cole, SVP of Marketing at Everflow, a partner marketing platform that helps companies manage referral and affiliate programs. Michael discusses his journe…
Published on 10 months, 3 weeks ago