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Podcast Quarterly Earnings & 6 Other Stories
Episode 6
This week on The Download: Quarterly earnings, more quarterly earnings, Audio is getting its own track at Advertising Week, and Spotify is giving podcasts their own space in its app. Arielle: Hope…
Published on 2 years, 8 months ago
How To Approach A Podcast Industry-Wide Education Initiative
Episode 5
In this episode of Sounds Profitable: Adtech Applied, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry.…
Published on 2 years, 9 months ago
Programmatic Advertising for Podcasters: How to Get Started
Episode 4
The Summer of Programmatic continues! You may have already decided that programmatic advertising is important, but is it difficult to get started? The answer is...no! And this week, we lay out a simp…
Published on 2 years, 9 months ago
TikTok Eyes Podcasting? & 6 Other Stories for August 4th 2022
Episode 3
This week on The Download: New TikTok Trademark Could mean new streaming service, third-party cookies get a stay of execution from Google, Apple App Store ads could signal Apple Podcasts’ future, and…
Published on 2 years, 9 months ago
Shameless Acquisition Target - Episode Drop
Episode 2
We're such big fans of Laura Mayer and her new show Shameless Acquisition Target, that we wanted to make sure you didn't miss it. Subscribe directly here! After years of seeing friends (and some ene…
Published on 2 years, 9 months ago
What Garth Brooks Can Teach Us About Podcast Ads
Episode 1
Are programmatic ads bad for podcasting? Or are they a lifeline for creators? We ask the number one solo artist in U.S. history. Credits: Written by Tom WebsterEditing by Bryan BarlettaProduced with…
Published on 2 years, 9 months ago
Reporting On The Business Of Podcasting
Episode 35
Bryan speaks with Marketing Brew’s Alyssa Meyers about reporting on podcasting and audio for an advertising-focused publication. Marketing Brew is part of Morning Brew’s network of newsletters. Adtec…
Published on 2 years, 9 months ago
Acast Buys Podchaser & 6 other stories for July 21, 2022
Episode 31
This week on The Download: Acast buys Podchaser, PodcastOne strikes out on their own, SiriusXM and Comscore expand their deal, Disney’s integrating with The Trade Desk , and Podnews caught 240 spam e…
Published on 2 years, 9 months ago
Blubrry Brings A New Spin To Media Kits & 6 more stories for July 14, 2022
Episode 30
This week on The Download: Blubrry brings a new spin to media kits, Twitter’s building a podcast player, TargetSpot expands into Latin American audiences, Overcast’s creator has beef with how podcast…
Published on 2 years, 9 months ago
SP Highlights: Getting UpFront About Programmatic Podcast Ads w/ Claire Fanning of SXM Media
Season 2 Episode 34
Programmatic advertising continues to take the spotlight in the growth for podcasting. Now that doesn't mean that host-read ads are fading away or that we need to race to the bottom for pricing. And …
Published on 2 years, 10 months ago