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Podcasting's March Madness Potential, New Host-Read Programmatic Tool, & More
Podcasting's March Madness Potential, New Host-Read Programmatic Tool, & More

Episode 290

Here's what you need to know for this week in the business of podcasting: March Madness TV ads are sold out, RedCircle launches new tool for host-rea…

2 years, 3 months ago

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AdvertiseCast to Rebrand, Podcasting's Ad Responsibility, & More
AdvertiseCast to Rebrand, Podcasting's Ad Responsibility, & More

Episode 289

Here's what you need to know for today in the business of podcasting: LibSyn is rebranding AdvertiseCast to Libsyn Ads, Bryan Barletta's article on o…

2 years, 3 months ago

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Streamlining Host-Read Ads, BBC Proposes UK Podcast Ads, & More
Streamlining Host-Read Ads, BBC Proposes UK Podcast Ads, & More

Episode 288

Here's what you need to know for today in the business of podcasting: Ad Results Media announces platform-agnostic programmatic host-read ad manageme…

2 years, 3 months ago

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Owning Podcasting’s Responsibility
Owning Podcasting’s Responsibility

Episode 287

Podcasting has long dealt with double standards when it comes to adtech problems that are part of larger systemic problems. The industry is in a posi…

2 years, 3 months ago

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March Madness Podcast Potential, YouTube's Teen Userbase, & More
March Madness Podcast Potential, YouTube's Teen Userbase, & More

Episode 286

Here's what you need to know for today in the business of podcasting:  March Madness men's games all but sold out of ad inventory, how third-party co…

2 years, 3 months ago

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Podcasting's Once-in-a-Century Opportunity, BBC Podcasts x Amazon Music, & More
Podcasting's Once-in-a-Century Opportunity, BBC Podcasts x Amazon Music, & More

Episode 285

Today in the business of podcasting: a report from Radiodays Europe, news podcasts and ad buyers aren't seeing the anticipated election cycle bump ye…

2 years, 3 months ago

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Podcasting's SXSW 2024, Video Adopts Podcast Techniques, & More
Podcasting's SXSW 2024, Video Adopts Podcast Techniques, & More

Episode 284

This week in the business of podcasting: Bryan Barletta talks about building a better umbrella for podcasting at conferences like SXSW, Edison Resear…

2 years, 4 months ago

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U.S. Latino Podcast Growth, Letting Brand Studies Breathe, & More
U.S. Latino Podcast Growth, Letting Brand Studies Breathe, & More

Episode 283

Here's what you need to know for today in the business of podcasting: My Cultura plans for major growth, the power of Alex Cooper's fandom, Joe Rogan…

2 years, 4 months ago

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Podcasting's Share of Audio, GenZ Pays for Premium, & More
Podcasting's Share of Audio, GenZ Pays for Premium, & More

Episode 282

Here's what you need to know for today in the business of podcasting: Edison data shows podcasting takes up 12.2 minutes of the average hour spent li…

2 years, 4 months ago

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Who's Buying Indie Podcast Companies, Flightpath to Fix "Faked-In", & more
Who's Buying Indie Podcast Companies, Flightpath to Fix "Faked-In", & more

Episode 281

Here's what you need to know for today in the business of podcasting: 2024 is looking up for indie podcast company acquistions/partnerships, SiriusXM…

2 years, 4 months ago

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