Podcast Episodes

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Canada's Podcasting Registration, Latino Podcast Listener Data, Reinforcing Download Metric, & More
Canada's Podcasting Registration, Latino Podcast Listener Data, Reinforcing Download Metric, & More

Episode 175

Here's what you need to know for this week in the business of podcasting: Joint Statement on the Continued Integrity of the Download MetricHow Spreak…

2 years, 4 months ago

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Download Metric Integrity, Speaker's Outlier Algorithm, Airchecks in Podcasting, & More
Download Metric Integrity, Speaker's Outlier Algorithm, Airchecks in Podcasting, & More

Episode 174

Here's what you need to know for today in the business of podcasting: Joint Statement on the Continued Integrity of the Download Metric by Bryan Barl…

2 years, 4 months ago

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Postal Match Issues, HGTV Stars Launch Podcast Network, Improving Hispanic Targeting, & More.
Postal Match Issues, HGTV Stars Launch Podcast Network, Improving Hispanic Targeting, & More.

Episode 173

Here's what you need to know for today in the business of podcasting: Nearly Half the Data Used for Ad Targeting is Wrong by Jack NeffHispanic Audien…

2 years, 4 months ago

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Latino Listener Report, Canadian Podcast Registration, Spreaker's PodUptime, & More
Latino Listener Report, Canadian Podcast Registration, Spreaker's PodUptime, & More

Episode 172

Here's what you need to know for today in the business of podcasting. The Latino Podcast Listener Report 2023Advertisers will spend $84 billion on ad…

2 years, 4 months ago

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Keyword Buying in Video, Authentic Hispanic Audio Campaigns, YouTube's Podcasting Potential & More
Keyword Buying in Video, Authentic Hispanic Audio Campaigns, YouTube's Podcasting Potential & More

Episode 171

Here's what you need to know for this week in the business of podcasting: Dentsu, GumGum, Iris.tv build video keyword targeting capability Advertisin…

2 years, 5 months ago

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Amazon Audio DSP Goes UK, Social Referrals Down for News ,Branded Podcast Study, & More
Amazon Audio DSP Goes UK, Social Referrals Down for News ,Branded Podcast Study, & More

Episode 170

Here's what you need to know for today in the business of podcasting: Why Branded Content Could Be Bigger Than You Think by Tom WebsterWith New Ads T…

2 years, 5 months ago

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Spotify + Audiobooks, AdvertiseCast's CPM Increase, Veritonic Holiday Ad Study, & More.
Spotify + Audiobooks, AdvertiseCast's CPM Increase, Veritonic Holiday Ad Study, & More.

Episode 169

Here's what you need to know for today in the business of podcasting: Brands Are Slowly Going Always-On With Hispanic Audiences by Catherine Perloff …

2 years, 5 months ago

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Why Branded Content Could Be Bigger Than You Think
Why Branded Content Could Be Bigger Than You Think

Episode 168

Tom Webster takes a look at the potential for brands and podcasts, and how data shows they have even more room to grow. Written by Tom Webster Edited…

2 years, 5 months ago

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Podcasts in Classrooms, Gen Z Adults Embrace Audio, ADL Search Ad Investigation, & More.
Podcasts in Classrooms, Gen Z Adults Embrace Audio, ADL Search Ad Investigation, & More.

Episode 167

Here's what you need to know for today in the business of podcasting:Streaming video, music among Gen Z’s most popular media activities by Sara Lebow…

2 years, 5 months ago

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Dentsu's Keyword Buying, Spotify's CTV Play, Amazon Podcast Previews Go Global, & More
Dentsu's Keyword Buying, Spotify's CTV Play, Amazon Podcast Previews Go Global, & More

Episode 166

Here's what you need to know for today in the business of podcasting: DENTSU BRINGS KEYWORD BUYING TO CONNECTED TV TO IMPROVE BRAND SAFETY AND TARGET…

2 years, 5 months ago

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