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Digital Ad Spend Recovering, Pivot to Pivot to Video, '24 to Break Political Ad Records, & More
Episode 155
Digital Ad Spend Showing Promising Recovery from Recession Fears.[Digiday Source] [Digiday Podcast] [AdExchanger Source] [Adweek Source]IAB launches …
2 years, 5 months ago
Audio Outgrows Adspend, Recapturing TV’s Reach with Podcasts, NASA en Español
Episode 154
Here's what you need to know for today in the business of podcasting: AM/FM Radio And Podcasts Can Recapture Lost TV Reach Due To Writers/Actors Stri…
2 years, 5 months ago
A Holistic Approach to Podcasting | Feed Drop
Episode 153
Bryan Barletta joins E.B. Moss in this episode of Insider Interviews, also featuring Paul Riismandel from Signal Hill Insights and Ken Lagana from Au…
2 years, 5 months ago
Claritas Acquires ArtsAI, Audible's Into the Buffyverse, Google's Antitrust Case, & More
Episode 152
Here's what you need to know from this week in the business of podcasting. Over half of business owners are daily podcast listeners, study shows by R…
2 years, 5 months ago
Buffy's Podcast Stake, Inclusive Leadership Makes More, APAC Marketers on Measurement & More
Episode 151
Here's what you need to know for today in the business of podcasting:Top ten popular podcasts consumed in affluent households by Brad HillOriginal Bu…
2 years, 5 months ago
Podcasts Command Attention, Influencer Spend Increasing, the DoJ's Case Against Google & More.
Episode 150
Here's what you need to know for today in the business of podcasting: Influencer Spending Forecast To Grow Double-Digits This Year by Inside Audio Ma…
2 years, 5 months ago
Ad-technical Difficulties
Episode 149
This year we’re celebrating Sounds Profitable’s third anniversary with a nice slice of humble pie as we reflect on the current state of podcast adtec…
2 years, 5 months ago
Claritas Converts ArtsAI, The Delete Act, Importance Of Social Search, & More
Episode 148
How Claritas Aims to Bring Google and Meta AI Marketing Capabilities to Other Forms of Media by Jack NeffNPR adjusts to revenue realities with flat b…
2 years, 5 months ago
Influencer Spend Outpaces Social, Media Mix Problems, Business Owners Overindex as Listeners, & More
Episode 147
Essential news for today in the business of podcasting: Over half of business owners are daily podcast listeners, study shows by Reem MakariThe Podca…
2 years, 5 months ago
SXM’s Brand Safety Play, ABC Audio Picks Advertisecast, Luminary Adds Ads w/Acast, & More.
Episode 146
Here's what you need to know for this week in the business of podcasting. Sirius XM, Barometer, ArtsAI Partner to Create Brand Safety and Suitability…
2 years, 6 months ago