Podcast Episodes
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What Does the Competitive Landscape for Podcasting Really Look Like?
Episode 26
There are around four million podcasts in the world today - but how many are you actually competing with? The answer is much smaller than you might t…
3 years, 11 months ago
ESPN Nears Large New Partnership With DraftKings & 6 Other Stories
Episode 25
This week: ESPN to potentially partner with DraftKings, Podcasting unions make headlines, Netflix confirms two independent measurement companies, adv…
3 years, 11 months ago
Does Podcasting Have an Ad Frequency Problem?
Episode 24
As interest in podcasting continues to surge, so does the expectation that podcasting adheres to norms established in other advertising channels. Tod…
3 years, 11 months ago
Podcasting overtakes talk radio, CPMs increase & 7 Other Stories
Episode 23
This week: Podcasting overtakes talk radio, CPMs increase, video game ads counting as podcast downloads, and Publishers test personalizing newsletter…
3 years, 11 months ago
Is It Time To Rethink Promo Codes?
Episode 22
With the release of We’ll Be Right Back, part two of After These Messages, Tom Webster has a few questions about promo codes. Is it time to change ho…
3 years, 11 months ago
Sounds Profitable - Two Years Later
Episode 21
Sounds Profitable is two years old this month! Founder Bryan Barletta talks about just how far we’ve come in 24 short months, and where we are headed…
3 years, 11 months ago
Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads & 7 Other Stories
Episode 20
This week: Podcasts found using mobile game ads for downloads, a trio of new pixels announced, and the Independent is reframing programmatic for adve…
3 years, 11 months ago
Serial and the Importance of Content Curation & 8 other stories for September 22nd 2022
Episode 19
This week: Serial and the importance of content curation, Spotify launches audiobooks, Spanish-language TV is surging, why Wonder Media Network won’…
4 years ago
Inaugural Business Leaders Summit Recap
Episode 18
In this episode of Sounds Profitable: Arielle Nissenblatt and Tom Webster sit down to discuss Podcast Movement, the Sounds Profitable Business Leader…
4 years ago
One Key To Growing Podcasting We Take For Granted
Episode 17
We talk a lot about the unique content advantages in podcasting, but one key to growing the medium with an older audience might be even simpler. Cre…
4 years ago