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Podcasting, Audiobooks, And The Third Thing
Podcasting, Audiobooks, And The Third Thing

Episode 36

Podcasts and Audiobooks are crossing the streams of spoken word content - what else is possible? This week, Tom Webster looks at ideas for hybrid non…

3 years, 10 months ago

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Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories
Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories

Episode 35

This week: Why sports podcasts are a slam dunk for podcast advertisers, our quarterly earnings roundup, how the buy-side of advertising defines ‘prem…

3 years, 10 months ago

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Is It Time To Rethink Promo Codes?
Is It Time To Rethink Promo Codes?

Episode 32

What’s the episode about: If you’re a long time podcast listener, you’re probably familiar with promo codes. In this episode, we discuss how impactfu…

3 years, 10 months ago

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Radio's Seven Warnings For The Podcast Industry: Part 2
Radio's Seven Warnings For The Podcast Industry: Part 2

Episode 34

This week, Tom continues his thoughts from last week about what Podcasting can learn from Radio’s worst mistakes. Credits: Written by Tom Webster E…

3 years, 10 months ago

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Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories
Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories

Episode 33

This week: Amazon Prime users get ad-free podcasts and music, Buzzsprout combats email spam, new ad placements at Apple cause brand safety issue, and…

3 years, 10 months ago

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Radio's Seven Warnings For The Podcast Industry: Part 1
Radio's Seven Warnings For The Podcast Industry: Part 1

Episode 31

This week we kick off a two part series on the lessons that podcasting can take from radio's struggles.  Credits: Written by Tom Webster Edited by …

3 years, 10 months ago

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How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories
How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories

Episode 30

This week: A birds-eye view of how podcasting is doing political ads this year, Spotify stock drops after announcing price increase, podcast companie…

3 years, 11 months ago

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Two Years Later
Two Years Later

Episode 29

What’s the episode about: Arielle Nissenblatt chats with Sounds Profitable partners Bryan Barletta and Tom Webster about the two year anniversary of …

3 years, 11 months ago

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Where Your Podcast Plays Matters More Than You Think
Where Your Podcast Plays Matters More Than You Think

Episode 28

What does it mean that several podcasts paid to have their podcasts downloaded in a mobile app? Let’s break down the issue at hand, where things went…

3 years, 11 months ago

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TikTok spotted scraping podcast feeds & 8 Other Stories
TikTok spotted scraping podcast feeds & 8 Other Stories

Episode 27

This week: TikTok spotted scraping podcast feeds, YouTube launches audio ads and host-read ad service, Internet radio platform Live365 to distribute …

3 years, 11 months ago

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