Podcast Episodes

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Is Podcasting...A Slowing Market?
Is Podcasting...A Slowing Market?

Episode 10

News coverage of podcasting's "slowing market" from Podnews (https://podnews.net/update/adrip-ripping-old) and Hollywood Reporter (https://www.hollyw…

5 years ago

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Let's Make Podcasting Metrics More Meaningful w/ Juleyka Lantigua-Williams
Let's Make Podcasting Metrics More Meaningful w/ Juleyka Lantigua-Williams

Episode 23

Do download numbers matter? Juleyka Lantigua-Williams doesn’t think so. There’s a better metric for gauging your podcasts success and she has the stu…

5 years ago

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We Need More Women Working In Adtech w/ Twila Dang
We Need More Women Working In Adtech w/ Twila Dang

Episode 22

Hey are you reading this? Good. Promote disenfranchised people. And listen to them. Use your privilege for good. And take this amazing advice from Tw…

5 years ago

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Up Next: A Podcast Up Front w/ Donelle Brown
Up Next: A Podcast Up Front w/ Donelle Brown

Episode 21

Building a new way to do an up front for the podcasting world is tough! Bryan and guest Donelle Brown go into what it took to make the Up Next a real…

5 years ago

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Podcasts, Audiobooks, and the Third Thing
Podcasts, Audiobooks, and the Third Thing

Episode 9

Support the show by buying me a coffee! https://www.buymeacoffee.com/TomwebsterThe latest research from the Audio Publishers Association: https://pub…

5 years ago

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The Influencer Marketing Advantage w/ Shreya Sharma
The Influencer Marketing Advantage w/ Shreya Sharma

Episode 20

In an industry where influencer marketing is taking strides, how can podcasters get a leg up? Shreya Sharma talks with Bryan about how the lack of di…

5 years, 1 month ago

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How To Field Your Own Listener Survey
How To Field Your Own Listener Survey

Episode 8

Google Forms: https://www.google.com/forms/about/
The Optimization Trap - when NOT to rely solely on listener surveys: https://tomwebster.media/archiv…

5 years, 1 month ago

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How To Buy Host-Read Ads At Scale w/ Jordan Harbinger
How To Buy Host-Read Ads At Scale w/ Jordan Harbinger

Episode 19

Growing your audience through host-read ads works. But it takes time and effort. Time and effort that Jordan Harbinger has put in.Key Links: Jordan H…

5 years, 1 month ago

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Who Doesn't Like Pizza?
Who Doesn't Like Pizza?

Episode 7

Sean Ross on How to Have More Hits: https://powergold.com/how-to-have-more-hits/Ed Sheeran obliterates the Spotify record: https://www.musicbusinessw…

5 years, 1 month ago

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Don't Forget the Intangibles of Podcast Advertising w/ Tom Webster
Don't Forget the Intangibles of Podcast Advertising w/ Tom Webster

Episode 18

Understanding if your ad is working is absolutely critical. Brand Lift studies help you know if they are working. Tom Webster and Edison Research do …

5 years, 1 month ago

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