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Fish Where The Fish Are: Surprising Help Wanted Ads
Season 14 Episode 28
From our Season 12 Archives, one of our favourites.
This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about ho…
8 months ago
Singer Dion DiMucci
Season 14 Episode 27
Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episod…
8 months, 1 week ago
The Willy Wonka Secret: Candy Bar Advertising
Season 14 Episode 26
From our Season 12 Archives, one of our favourites.
This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. W…
8 months, 2 weeks ago
Selling Love: The Business of Online Dating
Season 14 Episode 25
From our Season 11 Archives, one of our favourites.
This week, we explore how dating agencies Sell Love. We’ll talk about the very first dating servic…
8 months, 3 weeks ago
Ask Terry 2025
Season 14 Episode 24
This week, it’s our annual Ask Terry episode.
As we do every year, we open the show to questions from our listeners.
This week, we’ll answer a questio…
9 months ago
Gone in 60 Seconds: Crazy Automobile Stunt Commercials
Season 14 Episode 23
Dramatic car stunts are not just the stuff of movies.
They’re also the stuff of car commercials.
We’ll talk about one ad where skydivers risked their l…
9 months, 1 week ago
Yes I Can: Marketing to People with Disabilities
Season 14 Episode 22
This week, we explore how advertisers market to people with disabilities.
Disabled people are usually ignored in advertising campaigns.
Yet people wit…
9 months, 2 weeks ago
Brand Envy (2025)
Season 14 Episode 21
This week, it’s our annual Brand Envy episode.
We look at four brands that I admire.
One is a cosmetics empire started by a woman in an era when women …
9 months, 3 weeks ago
CAT-alogues & DOG-alogues: Pet Marketing
Season 14 Episode 19
This week, we talk about Pet Marketing.
The pet products industry is worth about $150 billion dollars. And when you love a pet, money is no object.
We’…
10 months ago
Bookmarks 2025
Season 14 Episode 18
This week, it’s our annual “Bookmarks” episode.
We read a lot of books to research this show, and often we stumble on great stories that don’t fit our…
10 months, 1 week ago