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Season 15 Episode 37
Because Terry LOVES books, we do an annual Bookmarks episode. This one is from 2024.
There’s never enough room to include all the great stories we fi…
1 day, 3 hours ago
The Gong Show: Ads That Could Never (Ever) Run Today
Season 15 Episode 36
In this episode, we go back in advertising history and take a look at the ads and commercials that could never, ever, EVER run today.
They are either …
1 week, 1 day ago
How Jerry Goodis Made an Advertisement a Beautiful Thing
Season 15 Episode 35
Jerry Goodis was one of the most colourful characters in the history of Canadian advertising.
He founded a legendary advertising agency and created so…
3 weeks, 1 day ago
Putting the Awe in Audio
Season 15 Episode 34
Taking a look at the most creative audio ideas from around the world.
Including a podcast for runners that only works if you’re actually running, a p…
4 weeks, 1 day ago
Cars Are The Stars: Automobile Brands In Hollywood
Season 15 Episode 33
Another favourite from our archives...
Almost every movie and television show needs cars, and auto companies are happy to supply them – because it hel…
1 month ago
Ham on Wry: All About Sandwich Board Advertising
Season 15 Episode 32
From the Under The Influence Archives, one of our favourites....
Take a walk down any busy main street, and you’ll probably see one of the oldest form…
1 month, 1 week ago
Pants are on Fire: When Customers Lie to Marketers
Season 15 Episode 31
From The Under The Influence Archives...
Customers often lie to companies in surveys, polls and focus groups.
Yet advertisers rely on that flawed and f…
1 month, 2 weeks ago
Cheeky Advertising
Season 15 Episode 30
A favourite episode from our Archives....
80% of all advertising is ignored.
That’s why some advertisers employ cheeky advertising.
It’s usually bold – …
1 month, 3 weeks ago
Billionaire Tourism for the Super Wealthy
Season 15 Episode 29
An encore episode from the Under The Influence Archives. A very interesting favourite.
Most tourism marketing aims at the largest audience possible.
T…
2 months ago
When You're This Big, They Call You Mister
Season 15 Episode 28
From the Under The Influence Archives. One of our favourites.
There are some time-honored honorifics in the world of marketing.
“Honorifics” are title…
2 months, 1 week ago