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S10E11 - Brands Are People, Too: Products Named After Inventors (Encore)
Season 10 Episode 11
This week, we explore famous products named after their inventors. Some products are so cemented in our minds we forget those names once belonged to …
5 years, 6 months ago
S10E10 - Brand Envy 2021
Season 10 Episode 10
This week, it’s our annual Brand Envy episode. This season, we look at four unique companies. One completely changed a sport forever. One became the …
5 years, 6 months ago
S10E09 - The Future Is Furry: Animals In Advertising
Season 10 Episode 9
This week, we look at famous animals in advertising. The ad industry has a long history of using animals in commercials. From Spuds MacKenzie the ori…
5 years, 6 months ago
S10E08 - Celestial Advertising: The Art of Skywriting
Season 10 Episode 8
This week, we look at one of the oldest advertising mediums - skywriting. From its beginning back in the early 1920s, skywriting was once the most se…
5 years, 7 months ago
S10E07 - It’s Finger Lickin’ Bad: Marketing in the Time of Covid
Season 10 Episode 7
This week, we explore how the pandemic is affecting the world of marketing. Some products are tanking while others are setting sales records. We’ll t…
5 years, 7 months ago
S10E05 - It’s a bird, it’s a plane, it’s Superheroes in Advertising!
Season 10 Episode 5
This week, we explore superheroes in advertising. Superman was the archetype of the modern superhero and he was the archetype for how superheroes wer…
5 years, 7 months ago
S10E04 - Escape Or Die Frying: The Art Of The Movie Poster
Season 10 Episode 4
This week, we look at the most famous movie posters of all time. The movie poster is the beginning of the story - often the first piece of marketing …
5 years, 8 months ago
S10E03 - You're Soaking In It: Female Brand Icons
Season 10 Episode 3
This week, we learn about famous female brand icons. In a marketing world full of Mr. Cleans, Ronald McDonalds and Mr. Whipples, there are female bra…
5 years, 8 months ago
S10E02 - Switch-Pitchers: When Spokespeople Change Brands
Season 10 Episode 2
This week, we explore what happens when an established spokesperson switches brands. We’ll tell the story of how the Verizon “Can you hear me now?” g…
5 years, 8 months ago
S10E01 - The Times They Are A-Changin': Brands Crushed By Zeitgeist
Season 10 Episode 1
This week, we explore how this new era of racial reckoning is affecting the world of marketing. Several of the leading brands have their roots in rac…
5 years, 8 months ago