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First SaaS Customers: Referral Formula to 1M+ Users

Episode 189

Nick Macario has built four companies over 10 years. Three of them grew to over a million users each. He sold two. And he used the same formula for g…

8 years, 1 month ago

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Inbound Marketing SaaS: Auth0's 6-Step Framework

Episode 188

Martin Gontovnikas started coding at 12, built his career as a software engineer, then switched to "the dark side" - marketing. At Auth0, he applied …

8 years, 1 month ago

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SaaS Serial Entrepreneur: $2M ARR on Word of Mouth

Episode 187

Calvin Correli lost his biggest client to outsourcing, had a mortgage three times higher than expected, and his second child would not sleep at night…

8 years, 1 month ago

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SaaS Free Trial Conversion: How JotForm Hit 4M Users

Episode 186

Aytekin Tank launched JotForm as a completely free product in 2006 and waited 14 months before charging a single dollar. That free trial conversion b…

8 years, 1 month ago

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SaaS SEO: Use-Case Pages That Drive 20K Hits Each

Episode 185

Christopher Gimmer built 10 use-case landing pages that each drove up to 20,000 hits per month. That SaaS SEO playbook helped Snappa grow from zero t…

8 years, 2 months ago

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SaaS Go-to-Market: Build a Community Before a Product

Episode 184

Three first-time founders set out to build an account-based marketing platform when most people didn't know what ABM was. Their SaaS go-to-market str…

8 years, 3 months ago

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SaaS Founder Mindset: Set "No Goals" to Grow Faster

Episode 183

Most SaaS founders let fear of failure startup anxiety stop them from making enough sales calls, booking enough demos, or asking for the price they d…

8 years, 3 months ago

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Founder-Led Sales: $0 to $5M SaaS ARR With Zero Inbound

Episode 182

Oleg Rogynskyy bootstrapped Semantria to $5M ARR in two and a half years using founder-led sales with zero inbound marketing. His consultative sellin…

8 years, 3 months ago

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SaaS Content Strategy: $0 to $500K MRR Then a Reset

Episode 181

Groove's startup journey blog helped the company grow from a few thousand dollars a month to over $500K in MRR through SaaS content marketing alone -…

8 years, 4 months ago

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SaaS Exit: From $0.28 Stock to an $8.3 Billion Sale

Episode 180

Mike Hilton co-founded Concur in an apartment in 1993, selling a $69 Windows product. Twenty-one years later, they achieved a SaaS exit to SAP for $8…

8 years, 4 months ago

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