Podcast Episodes
Back to SearchSaaS Startup Funding: Landing Page to 60K Users to $1.2M Raised
Episode 289
Holly Stephens built a landing page in 24 hours for a product that didn't exist - just a description of a tool that would make it easier to add subti…
5 years, 5 months ago
SaaS Monetization: From Free API to Multi-Million ARR
Episode 288
Ben Dowling built a free API over a weekend to save himself time looking up IP addresses. A year later, he reluctantly added SaaS monetization plans …
5 years, 5 months ago
Finding SaaS Product-Market Fit: 10 Customers With No Product
Episode 287
Dover got its first 10 customers without a product, website, or even a company name. For nine months, the three co-founders manually reviewed resumes…
5 years, 5 months ago
SaaS Branding: Why Buyer Personas Fail and How to Fix Them
Episode 286
Most SaaS companies build buyer personas around demographics like job titles, age, and gender - then wonder why those personas collect dust. Adrienne…
5 years, 5 months ago
First SaaS Customers: AppSumo to $1.5M ARR
Episode 285
Dean McPherson launched Paperform on AppSumo and sold 3,000 lifetime deals - but every customer paid a one-time price, leaving him with zero recurrin…
5 years, 6 months ago
SaaS Product Validation: 3 Pivots Before Finding Fit
Episode 284
SpotDraft tried selling to freelancers - no one would pay. They moved to Fortune 500 companies through a channel partner - but each customer took mon…
5 years, 7 months ago
SaaS Subscription Billing: $20 vs Competitors at $200
Episode 283
Michael Kansky priced his SaaS at $20/month because that is what he would personally pay. Competitors charged $200. That SaaS subscription billing mi…
5 years, 7 months ago
SaaS Competitive Differentiation: $2M ARR Against $100 Clicks
Episode 282
When funded competitors started bidding $100 per click on Google Ads, Michael Cooney's bootstrapped SaaS could not compete on spend. He had to find c…
5 years, 7 months ago
SaaS Fundraising: Cold Email to $10M ARR and $21M Raised
Episode 281
Vishal Sunak spent nine months cold-emailing nearly 100 general counsels before writing a single line of real code. His SaaS fundraising journey took…
5 years, 7 months ago
SaaS Content Marketing: 7 People, $5M ARR, No Sales Team
Episode 280
Thibaud Clement and his wife built a social media tool as a side project while running an ad agency. Their SaaS content marketing strategy helped Loo…
5 years, 7 months ago