Podcast Episodes
Back to SearchSaaS Content Strategy: $15K MRR to $2.5M ARR
Episode 318
Josh Haynam spent six years bootstrapping Interact to $1M ARR using nothing but a SaaS content strategy built on niche technical guides. Then the pan…
4 years, 5 months ago
SaaS SEO Strategy: $50/Month to 8-Figure ARR
Episode 317
Tony Summerville started charging $50 a month for fleet management software. One customer thought that meant $75 per vehicle and still said yes. That…
4 years, 5 months ago
SaaS Customer Discovery: 400 Calls to $25K MRR
Episode 316
Gary Vanbutsele spent 18 months building a product nobody paid for. His second attempt at SaaS customer discovery worked - he pre-sold to 5 customers…
4 years, 5 months ago
Enterprise SaaS Sales: 7 Years Bootstrapped to $100M ARR
Episode 315
Alfonso de la Nuez spent six years running usability tests in a Spanish lab before building an enterprise sales engine. His consultancy to SaaS journ…
4 years, 6 months ago
Bootstrapped SaaS to Profitability: $60K Lost, Then the Fix
Episode 314
Dave Rodenbaugh lost $60K on a failed SaaS acquisition and $50K building a help desk nobody wanted. Then he acquired Recapture at $3,500 MRR and foun…
4 years, 6 months ago
SaaS Metrics: Net Revenue Retention, CAC, LTV and Churn Explained
Episode 313
Most SaaS founders get their SaaS metrics wrong. Paul Orlando says if you have one number for CAC and one for LTV, you haven't started measuring net …
4 years, 7 months ago
Failed SaaS Startup: 10 Products Before PMF
Episode 312
Jeb Banner built almost a dozen products that went nowhere over 12 years. His failed software startup streak broke only when he separated product fro…
4 years, 7 months ago
Niche SaaS: Handwritten Letters to $9M ARR
Episode 311
Tom Staff bought a PHP textbook and taught himself to code. That side project became Street Group, a niche SaaS for UK estate agents now doing over $…
4 years, 7 months ago
B2B SaaS Product-Market Fit: 3 Years Lost, Then Breakout
Episode 310
Khadim Batti spent three years building a product nobody needed. Then he deleted it and started finding product-market fit from zero. The SaaS pivot …
4 years, 8 months ago
SaaS Retention: From 2% Survey Response to Full Fix
Episode 309
Tony Sternberg launched ProsperStack with a post-cancellation survey. Only 2% responded. That's when he realized his entire approach to SaaS retentio…
4 years, 8 months ago