Podcast Episodes
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One SEO habit teams need to unlearn immediately
Episode 1777
Most SEO teams obsess over individual AI prompts instead of topic clusters. Malte Landwehr, CMO and Chief Product Officer at Peak AI, advocates for s…
3 months ago
SEO Under Siege: 2025’s Collapse of Google Traffic
Episode 1776
Organic traffic dropped 40% in 2025 as AI search reshapes discovery. Malte Landwehr, CMO and Chief Product Officer at Peak AI, brings enterprise expe…
3 months ago
Change this NOW or you'll regret it in 3 years
Episode 1775
Fewer than one in four companies have redesigned their workflows to capture value from AI. Stephen Wunker, Managing Director at New Markets Advisors,…
3 months ago
One belief about productivity that AI is quietly breaking
Episode 1774
Companies are treating AI as an IT rollout rather than a fundamental business transformation. Stephen Wunker, Managing Director at New Markets Adviso…
3 months ago
The human side of AI transformation for SEO teams
Episode 1773
Enterprise teams struggle with AI implementation beyond IT departments. Stephen Wunker, innovation strategist at New Markets Advisors, explains why s…
3 months, 1 week ago
One sign an organization isn’t actually ready for AI
Episode 1772
70% of companies treat AI implementation as an IT-only initiative. Stephen Wunker, Managing Director at New Markets Advisors, explains why this appro…
3 months, 1 week ago
The biggest mistake leaders make when rolling out AI to knowledge teams
Episode 1771
70% of AI rollouts fail because leaders treat them as IT projects. Stephen Wunker, founder of New Markets Advisors who has guided Fortune 500 compani…
3 months, 1 week ago
5 ways to make your organization AI-ready
Episode 1770
Fewer than one in four companies have redesigned workflows to capture AI value. Stephen Wunker, Managing Director at New Markets Advisors, has spent …
3 months, 1 week ago
The most important metric in your SEO dashboard
Episode 1769
Enterprise SEO teams struggle to identify which metrics actually drive AI visibility. Thomas Peham, CEO of Otterly.AI, shares how his team achieved m…
3 months, 2 weeks ago
One signal that AI models pick up on (but marketers rarely optimize for)
Episode 1768
Only 23% of AI-generated responses include clickable links to source websites. Thomas Peham, CEO and co-founder of Otterly AI, demonstrates how his p…
3 months, 2 weeks ago