Podcast Episodes
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Pitch to a marketing leader who says they’ll wait until AI attribution is clearer
Episode 1807
Marketing leaders who delay AI attribution strategies risk falling behind competitors by 12+ months. Rahul Jain from Noble demonstrates how enterpris…
1 month, 3 weeks ago
How to automate brand mentions for AI Search
Episode 1806
AI search attribution remains unclear for 87% of marketing teams despite rapid adoption. Rahul Jain from Noble demonstrates how brands can't afford t…
1 month, 3 weeks ago
What’s the scrappiest tool you’ve built?
Episode 1805
73% of enterprise SEO teams lack custom data analysis capabilities. Celeste Gonzalez, SEO Testing Director at RicketyRoo and founder of the LA SEO Me…
1 month, 3 weeks ago
The behavior metric you should trust more than rankings
Episode 1804
Session recordings reveal user behavior patterns that rankings can't capture. Celeste Gonzalez from RicketyRoo demonstrates how enterprise SEOs can l…
1 month, 3 weeks ago
One data source most SEOs are still underusing
Episode 1803
Most SEOs ignore session recordings despite having access. Celeste Gonzalez from RicketyRoo demonstrates how behavioral data reveals conversion gaps …
1 month, 4 weeks ago
Connecting Search and Social
Episode 1802
Session recordings reveal user behavior that rankings can't capture. Celeste Gonzalez from RicketyRoo demonstrates how enterprise SEOs can leverage e…
1 month, 4 weeks ago
One metric every ecommerce team should stop using
Episode 1801
E-commerce teams waste resources tracking 300 million product variants when only top performers drive revenue. Katie Moro, Director of Managed Servic…
2 months ago
The surprising thing about how AI is changing product discovery
Episode 1800
AI agents are reshaping product discovery for 2.2 trillion monthly products. Katie Moro, Director of Managed Services at Productsup, brings 15 years …
2 months ago
Best way to segment a catalog for AI platforms
Episode 1799
AI platforms require strategic catalog segmentation to maximize performance outcomes. Katie Moro, Director of Managed Services at Productsup, shares …
2 months ago
The biggest mistake brands make when they try to be “AI commerce ready”
Episode 1798
E-commerce brands waste millions exposing entire product catalogs to AI platforms. Katie Moro, Director of Managed Services at Productsup, manages 2.…
2 months ago