Podcast Episodes

In the age of AI will localized content still hold the same value and weight?

Episode 1595

Will AI diminish the value of localized content? Sebastien Edgar of SEOSeb & Previsible examines why localization remains crucial despite AI advancements. He explains how properly localized content d…

Published on 4 months, 4 weeks ago

Will search engines eventually eliminate the need for hreflang tags?

Episode 1594

Will search engines eventually eliminate hreflang tags? Sebastien Edgar of SEOSeb & Previsible examines the future of international SEO signals. Despite advancements in machine learning, Edgar argues…

Published on 4 months, 4 weeks ago

Game plan for launching in five new international markets with limited resources

Episode 1593

Sebastein discusses Game plan for launching in five new international markets with limited resources

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/…

Published on 5 months ago

One word that describes the current state of global SEO

Episode 1592

Global SEO is increasingly fragmented across platforms and user behaviors. Sebastien Edgar, founder of SEOSeb and Previsible, explains how search diversification is forcing SEOs beyond their traditio…

Published on 5 months ago

Using AI to auto-generate multilingual content variations

Episode 1591

Multilingual content generation with AI requires human oversight. Sebastien Edgar, SEO expert from SEOSeb & Previsible, examines the limitations of fully automated translation systems. He discusses t…

Published on 5 months ago

Advanced Global SEO Strategies

Episode 1590

Global SEO requires unique market-specific approaches. Sebastien Edgar, SEO consultant at SEOSeb and expert at Previsible, shares his international expansion strategies. Edgar demonstrates how to bal…

Published on 5 months ago

The Consolidation of Search

Episode 1589

The SEO industry is undergoing a seismic shift — from rising M&A activity to the growing dominance of AI in search. In this episode, Jordan Koene, SEO strategist and advisor at Previsible, is joined …

Published on 5 months, 1 week ago

How to maintain brand visibility when users can't see search results

Episode 1588

Brand visibility faces new challenges in AI-driven search environments. Jason Lax, SEO Director at SAP, shares practical approaches for maintaining visibility when traditional search results aren't v…

Published on 5 months, 1 week ago

Optimizing for Google's traditional search results vs emerging platforms

Episode 1587

Traditional search vs. emerging AI platforms: which deserves focus? Jason Lax from SAP makes the case for prioritizing emerging technologies over legacy search, comparing it to becoming a mechanic fo…

Published on 5 months, 1 week ago

How will consumer behavior evolve in the next 12 months?

Episode 1586

Consumer behavior is rapidly evolving with AI tools. Jason Lax from SAP examines how search patterns are shifting from traditional queries to more efficient AI-assisted interactions. He explores the …

Published on 5 months, 2 weeks ago