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Strategies for Building a High-Converting B2B Homepage

Episode 220

Episode #220: Website Teardown | In this session from the Ultimate Roast of B2B Websites, Dave Gerhardt teams up with Diane Wiredu, messaging strateg…

1 year, 2 months ago

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#219: Strategy | ABM and AI for Outbound with Trinity Nguyen, CMO at UserGems

Episode 219

In this episode, Dave sits down with Trinity Nguyen, CMO at UserGems, to discuss her journey from first business hire to CMO, the role of product mar…

1 year, 2 months ago

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#218: Website Teardown | How to Build B2B Landing Pages That Actually Convert with Tas Bober, Founder of The Scroll Lab, Gabi Sellam, Conversion Specialist at Fiverr, and Will Hoekenga, Founder of Six Words Studio

Episode 218

You work hard to drive traffic to your landing pages – they’re the backbone of lead generation and conversion.

In this session from our Ultimate Roast…

1 year, 2 months ago

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#217: Marketing Leadership | Why Product Marketing is the Foundation of Great Marketing Leadership with Jessica Andrews, VP of Marketing at Copper

Episode 217

In this episode, Matt Carnevale sits down with Jessica Andrews, VP of Marketing at Copper, a CRM built specifically for agencies, consultancies, and …

1 year, 2 months ago

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#216: Website Teardown | How to Nail your B2B Pricing Page with Emily Kramer (Co-Founder & Advisor of MKT1), Bill Wilson (CEO & Founder of Pace Pricing), and Karan Sood (Director Sales Operations at Rakuten Kobo)

Episode 216

Is there anything more terrifying for a marketer than having to work on the pricing page? How do you handle packaging, listing out features, and deci…

1 year, 2 months ago

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#215: Social | LinkedIn Profile Best Practices for 2025 with Kanika Sharma, Founder of Copywriting Teardowns

Episode 215

In this episode, Matt Carnevale sits down with Kanika Sharma, a conversion page copywriter and Founder of Copywriting Teardowns. Kanika audited over …

1 year, 3 months ago

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#214: Q&A with Dave | Brand vs. Demand, Personality In Your Marketing, and The Most Successful B2B Marketing Campaigns

Episode 214

In this solo episode, Dave shares his POV on marketing with answers to a bunch of burning questions, including:

Balancing Brand vs. DemandWorking with…

1 year, 3 months ago

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#213: Community | B2B Community Growth Strategies with Matthew Carnevale on the Direct Podcast

Episode 213

This episode is from the Direct podcast hosted by Corrina Owens (Fractional ABM consultant) and Taylor Young (Director of Strategy, Professional Serv…

1 year, 3 months ago

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#212: Marketing Leadership | Lessons for First-Time Marketing Leaders with Michael Cole, SVP of Everflow

Episode 212

In this episode, Dave sits down with Michael Cole, SVP of Marketing at Everflow, a partner marketing platform that helps companies manage referral an…

1 year, 3 months ago

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#211: Growth | The Future of GTM and Sustainable Growth with Chris Walker, CEO at Passetto

Episode 211

In this episode, Dave is joined by Chris Walker, CEO of Passetto, and a prominent voice on LinkedIn, where he has been pushing the boundaries of B2B …

1 year, 3 months ago

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