Podcast Episodes
Back to SearchHow Loan Officers Can Use AI & Backlinks to Rank #1 on Google and ChatGPT, & Close More Deals
Season 1 Episode 202
How Loan Officers Can Use AI & Backlinks to Rank #1 on Google and ChatGPT, & Close More Deals
Learn how top mortgage professionals are using AI and…
1 year, 4 months ago
How to Dominate Local Search & Get More Mortgage Referrals Using AI
Season 1 Episode 202
AI and search are now the gatekeepers of high-quality mortgage referrals. In this episode, we break down how loan officers can leverage AI-powered lo…
1 year, 4 months ago
How to Get High-Quality Referrals by Ranking on Google and AI Searches
Season 1 Episode 201
In this episode of the LoanOfficerPodcast.com, Chris Johnstone reveals how AI and Google search are quickly becoming the top referral sources for hig…
1 year, 4 months ago
How Loan Officers Can Close More Deals by Ranking in ChatGPT, AI, and Google Searches
Season 1 Episode 200
AI isn't the future—it's already reshaping how borrowers find their mortgage lender. In this powerful episode, Chris Johnstone shows you how to turn …
1 year, 4 months ago
How Adam Crosley Built a 200+ Loan Business in a Rural Market
Season 1 Episode 199
In this must-listen episode, Chris Johnstone sits down with Adam Crosley to uncover how he grew from solo originator to a high-performing team closin…
1 year, 4 months ago
How to Become an AI-Powered Loan Officer in 2025 with Chris Johnstone & Steve Kyles
Season 1 Episode 198
SEO, Social Proof & Press Releases that Get You Found in ChatGPT & Gemini.
If you're a loan officer looking to dominate your local market, this is …
1 year, 5 months ago
Carl White & Chris Johnstone Discuss How to Become the Loan Officer That Google Recommends
Season 1 Episode 197
AI just changed how people search—and it's transforming the mortgage industry faster than anyone expected. In this must-listen episode, Carl White & …
1 year, 5 months ago
How Peter Pessetto Helped Book 216 Referrals & 95% More Past Client Business – Without Being a Loan Officer
Season 1 Episode 196
In this episode, Chris Johnstone interviews Peter Pessetto, a real estate coach who joined Adam Crosley's mortgage team to build deep, scalable agent…
1 year, 5 months ago
How to Rank in ChatGPT and Become the Loan Officer AI Recommends
Season 1 Episode 195
3 Key Takeaways: AI Is the New Search Engine: With up to 50% of searches projected to shift from Google to AI platforms like ChatGPT, loan officer…
1 year, 5 months ago
How to Rank in ChatGPT and Become the Loan Officer AI Recommends
Season 1 Episode 195
3 Key Takeaways: AI Is the New Search Engine: With up to 50% of searches projected to shift from Google to AI platforms like ChatGPT, loan officer…
1 year, 5 months ago