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Enterprise Attribution for 7-Figure Brands
Taylor sits down with Austin Harrison, founder and CEO of Northbeam, to announce an official partnership between CTC and Northbeam. After years of pu…
3 months, 2 weeks ago
From Flipping Houses to 20,000+ SKUs: How Lighthouse Co Built a Multi-Brand Empire
What happens when a home flipper and an aspiring doctor decide to start selling lights during a pandemic? You get Lighthouse Co a curated lighting an…
3 months, 2 weeks ago
Q1 2026 vs 2025: What Changed in Ecommerce (The Data)
Steve Rekuc, Director of Data at Common Thread Collective, joins Richard to break down the Q1 2026 vs Q1 2025 year-over-year data from the DTC Index.…
3 months, 3 weeks ago
You Don't Want Strategy. You Want an Outcome.
The number one pain point brands bring to us: "My current agency gives me execution, not strategy."
Luke and Richard, break down why that complaint, w…
3 months, 3 weeks ago
How the Prophit Engine Actually Works (Full Walkthrough)
Taylor and Luke, walk through exactly how the Prophit Engine system enables one person to deliver the work and outcome of three.
This isn't about repl…
3 months, 4 weeks ago
How We Diagnose Every Ecommerce Problem (The Hierarchy of Metrics)
Tony Chopp, walks through the Hierarchy of Metrics — the framework our Prophit Engineers use to diagnose problems and take action for 170+ ecommerce …
3 months, 4 weeks ago
The Right Way to Use AI in Your Ad Creative
AI is changing how ecommerce brands produce creative. But most brands are using it wrong.
They're generating entire ads with AI and wondering why perf…
4 months ago
Why CTC Bought Into Commerce Roundtable
Common Thread Collective is now an owner in Commerce Roundtable. In this episode, Taylor with Jimmy Kim, founder of Commerce Roundtable, to tell the …
4 months ago
5 Questions That Drive 80% of Your Growth
Every ecommerce growth team spends the majority of their time answering the same five questions. The problem? Most brands answer them with disconnect…
4 months, 1 week ago
The Growth System for Brands Under $1M
CTC has never had a service offering for brands below seven figures. That changes today.
Prophit Engine Lite is for any Ecommerce brand with establish…
4 months, 1 week ago