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Growing Up in Podcasting - Literally

Growing Up in Podcasting - Literally


Episode 95


This week, we have a special guest post from Newton Schottelkotte! Newt recently graduated from college this year, but do not let their age fool you - they’ve been in podcasting for seven years now, …


Published on 1 year, 11 months ago

DISQO Study Highlights the Power of Podcast Ads & 2 Other Stories

DISQO Study Highlights the Power of Podcast Ads & 2 Other Stories


Episode 94


This week's stories: DISQO: Proving the Power of Podcast AdsElite podcasts struggle while the podcast masses thrive.Pluto TV has an ad frequency problem.
Quick Hits: Newsguard Launches World’s First J…


Published on 2 years ago

Podcasting's Golden Ratio

Podcasting's Golden Ratio


Episode 93


The Edison Research Share of Ear shows podcasting’s share of daily audio listening for Americans 13+ has doubled over the last nine years. This week, Tom highlights a related statistic that shows a p…


Published on 2 years ago

Using CTV as a Roadmap for Programmatic Audio & 3 Other Stories

Using CTV as a Roadmap for Programmatic Audio & 3 Other Stories


Episode 92


This week's top stories: How to use CTV as a Roadmap for Programmatic AudioWhat downturn? In real terms, ad spending is doing just fine.Washington State passes sweeping health data lawResearch Roundu…


Published on 2 years ago

Swinging for the Podcast / Audio Industry Fences

Swinging for the Podcast / Audio Industry Fences


Episode 91


In this episode, we discuss baseball! The new pitch clock, our favorites teams…just kidding. We talk about what it means to swing for the fences in the podcast and audio space and the companies who a…


Published on 2 years ago

A Key to Global Podcast Growth

A Key to Global Podcast Growth


Episode 90


A recent research report from Japan highlights how podcasting can grow when it germinates from a very different seed. Tom Webster breaks down the data and how it applies to podcasting everywhere Cred…


Published on 2 years ago

How Brands Can Lift Minority-Owned Media & 2 Other Stories

How Brands Can Lift Minority-Owned Media & 2 Other Stories


Episode 89


This week on The Download: How Brands Can Lift the Tide of Minority-Owned MediaMore brands choose Boomer/GenX influencers as 'older audiences can be just as impactful' as young ones.What Marketers ne…


Published on 2 years ago

Revisit: How To Approach A Podcast Industry-Wide Education Initiative

Revisit: How To Approach A Podcast Industry-Wide Education Initiative


Episode 88


In this special re-upload, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry. Gupta comes to us by way o…


Published on 2 years ago

Bringing More to the Table

Bringing More to the Table


Episode 87


Continuing Sounds Profitable’s mission to provide more for the business of audio, Bryan Barletta announces the Partner Perks Series. Get in touch to learn more about the Business Leaders Summit at Th…


Published on 2 years ago

Blocklists Continue to Hurt News, & 3 Other Stories

Blocklists Continue to Hurt News, & 3 Other Stories


Episode 86


This week's stories: ‘They are blatantly blocking news’: Confessions of a programmatic sales lead on brand safety filters’ impact on publishers’ direct-sold adsPew Research publishes Podcasts as a So…


Published on 2 years ago





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