Podcast Episodes
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Fragmented Video Podcasting, Wow in the World + Wondery 360, & More
Episode 506
Here's what you need to know for today in the business of podcasting: what the push to video is missing, Fox gets into true crime, and new moves from…
1 year, 8 months ago
Podcast Investment Reach, Super Bowl $avings, & More
Episode 505
Here's what you need to know for this week in the business of podcasting: cost-effective advertising, why your business needs DEI, and learning lesso…
1 year, 8 months ago
Affordable Podcast Ads vs. The Big Game, Determined DEI, & More
Episode 503
Here's what you need to know for this week in the business of podcasting: Spotify struggles to win with video, why brands are going regional for the …
1 year, 8 months ago
Podcasting for Canadian 🍔, the NMPA Spotify Crackdown, & More
Episode 503
Here's what you need to know for this week in the business of podcasting: Spotify's earnings call, takedowns on the platform, and the future of signa…
1 year, 8 months ago
Regarding Reach, and the Business-Minded Audience
Episode 502
In a two-part one-part article, Tom breaks down the business podcast consumer and looks at
podcasting’s cost-effective reach.
The Business Podcast Cons…
1 year, 8 months ago
YouTubers Becoming Podcasters, Australian Podcasting's 2024 Performance, & More
Episode 501
Here's what you need to know for this week in the business of podcasting: Youtubers reinventing with podcasts, Triton Digital's 2024 Australia report…
1 year, 8 months ago
How Podcasts Covered Disaster, Growing Turkish-Language Market, & More
Episode 500
Here's what you need to know for this week in the business of podcasting: podcasting in Türkiye, can podcasts be found without TikTok, and ad spend o…
1 year, 8 months ago
Podcasting's Share of ⏰, Podcast Listening @ Work, & More
Episode 499
Here's what you need to know for this week in the business of podcasting: listening grows, targeting the niche, and how Americans are using phones at…
1 year, 8 months ago
Google's Open Source Adtech, Black U.S. Podcast Listenership, & More
Episode 498
Here's what you need to know for today in the business of podcasting: Google goes open source, why podcasting is set to grow, and power in the niche.…
1 year, 8 months ago
And Now, Your Moment of (Audio) Zen
Episode 497
Is audio consumption on the decline? Certainly not for podcasts.
Written and narrated by Tom Webster
Audio edited by Newton Schottelkotte
Sounds Prof…
1 year, 8 months ago