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IAB's Podcast Upfront, Olympic Ads Selling Fast, & More
Episode 305
Here's what you need to know for today in the business of podcasting: what to expect from the 2024 IAB Podcast Upfront, Jordan Harbinger's three lessons to podcast advertisers, Rebecca Lavoie's tips …
Published on 1 year ago
The Roost Acquired by Night, True Crime's Success in Podcasting, & More
Episode 304
Here's what you need to know for this week in the business of podcasting: CBS's success with 48 Hours and how broadcast-to-podcast works best, this week in podcast acquistions with The Roost and Neon…
Published on 1 year ago
Gumball's Campaign Builder, RadioDays NA's Podcast Summit, & More
Episode 303
Here's what you need to know for today in the business of podcasting: Bryan Barletta interviews Gumball CEO Marty Michael about the company's new Campaign Builder, Substack announces new Spotify inte…
Published on 1 year, 1 month ago
Bartlett Founds Flight Studio, New Podcast Ad Research, & More
Episode 302
Here's what you need to know for today in the business of podcasting: CBS finds podcasting success with 48 Hours, what ID5's fundraising means for podcasting, Signal Hill Insights tests the power of …
Published on 1 year, 1 month ago
How to Embiggen Podcasting
Episode 301
Being overly restrictive of what ‘counts’ as a podcast could lead to the medium going the way of the blog. Tom Webster’s keynote presentation from Evolutions by Podcast Movement breaks down how we ca…
Published on 1 year, 1 month ago
Night Acquires The Roost, Gen Alpha's Loving Sports, & More
Episode 300
Here's what you need to know for today in the business of podcasting: The Roost has been acquired by Night Talent Management, Podcasting's open internet heritage, the lack of serial in Serial, Gen Al…
Published on 1 year, 1 month ago
L.A. Evolutions Keynotes Published, 2024 M&A Drivers, & more
Episode 299
Here's what you need to know for today in the business of podcasting: Podcast Moevment has published the 2024 Evolutions keynotes on YouTube, The Breakfast Club's recent interview with Eric Adams sho…
Published on 1 year, 1 month ago
Podcasting is an Ad Bargain, Retail Media's Audio Future, & More
Episode 298
Here's what you need to know for this week in the business of podcasting: Tom Webster breaks down highlights from The Ad Bargain, The Joe Rogan Experience boosts Gary Clark Jr.'s Spotify numbers, ret…
Published on 1 year, 1 month ago
Cord Cutting Grows in USA, Podcasting's Netherlands Growth, & More
Episode 297
Here's what you need to know for today in the business of podcasting: Tom Webster breaks down five important data points from The Ad Bargain, KANTAR publishes podcast advertising guidelines for the N…
Published on 1 year, 1 month ago
Podcasting's Ad Bargain, Gen Alpha's Favorite Platforms & More
Episode 296
Here's what you need to know for today in the business of podcasting: Sound Profitable's newest study The Ad Bargain is now live, industry KPIs show YouTube leads for social media advertising attenti…
Published on 1 year, 1 month ago