Podcast Episodes
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Spotify Has Left the IAB, Podcast Adspend Grows in UK, & More
Episode 314
Here's what you need to know from this week in the business of podcasting: Spotify has left the IAB, That Was Us ups the cadence on rewatch podcasts, IAB UK shares data on podcast growth, a new liste…
Published on 1 year ago
Podcasts Rival TikTok in Japan, Acast's Annual Report, & More
Episode 313
Here's what you need to know for today in the business of podcasting: Otonal has published a new survey of podcast usage in Japan, Acast has a new annual report, YouTube's CPO talks video podcasting,…
Published on 1 year ago
UK Podcast Adspend Growth, Avoiding Marketing Fatigue, & More
Episode 312
Here's what you need to know for today in the business of podcasting: IAB UK's new ad spend report shows podcast spend increased 23% y-o-y, Signal Hill Insights debuts new benchmark study for branded…
Published on 1 year ago
That Was Us: Dialing in the Rewatch
Episode 311
What does capturing the existing fanbase of a recently-ended program look like in podcasting? We speak with actors Mandy Moore, Sterling K. Brown, and Chris Sullivan, who are launching as an episode-…
Published on 1 year ago
Spotify's Q1 Earnings, Podcasters to Cover UK Election, & More
Episode 310
Here's what you need to know for today in the business of podcasting: marketers underestimate creative's impact on sales effect, podcasters chosen for UK general election coverage, CoHost publishes n…
Published on 1 year ago
Spotify Leaves IAB, GroupM Reclassifies YouTube, & More
Episode 309
Here's what you need to know for today in the business of podcasting: Spotify is no longer in the IAB, GroupM to reclassify some YouTube ad revenue as CTV instead of digital, Global is launching Dax …
Published on 1 year ago
Sports Fans Love Audio, Creator Funding Surges, & More
Episode 308
Here's what you need to know for this week in the business of podcasting: U.S. creator funding surges, advertising space for the opening and closing Olympic ceremonies is sold out, The Sports Audio R…
Published on 1 year ago
UK Election Advertising, SXM Sports Audio Study, & More
Episode 307
Here's what you need to know for today in the business of podcasting: how UK podcasts navigate the country's election cycle, the latest on Sirius XM's upcoming Sports Audio Report, and James Chandler…
Published on 1 year ago
Digital Audio Ads Growing, JAR Audio Pilot Competition, & More
Episode 306
Here's what you need to know for today in the business of podcasting: Adam Bowie goes over Ofcom's latest podcast survey, The Information finds US creator funding surges for the first time in two yea…
Published on 1 year ago
IAB Revenue Report, ARN Path to SCA, & More
Episode 306
Here's what you need to know for today in the business of podcasting: the IAB publishes their 2024 Internet Advertising Revenue Report, Morgan Stanley weighs in on the proposed ARN acquistion of SCA,…
Published on 1 year ago