Podcast Episodes

NYT’s Audio Paywall, Podcasting's Ad Advantage, & More

Episode 351

Here's what you need to know for today in the business of podcasting: the New York Times plans to paywall its podcasts, Edison Research's new 2024 UK Consumer study, and what to expect at the upcomin…

Published on 1 year ago

My Favorite Insight From Ad Nauseam

Episode 351

This week Tom Webster shares his favorite insight from the latest Sounds Profitable study, Ad Nauseum.
Written by Tom WebsterAudio edited by Newton SchottelkotteHosted by Spreaker
Sounds Profitable: Na…

Published on 1 year ago

🎵Labels on Music AI, Cross-Apple Podcast Subscription, & More

Episode 350

Here's what you need to know for today in the business of podcasting: Apple TV+'s new dual-language podcast partnership, record labels take music-making AI to court, and a report on streamers' mixed …

Published on 1 year ago

Sports Podcasts a Touchdown for Brands, New Spotify Plans, & More

Episode 349

Here's what you need to know for today in the business of podcasting: how sports podcasts elevate brands, YouTube's new ad tracking service, and 'Office Ladies' podcast plans network move.

Find links …

Published on 1 year ago

Improving Podcasting's Accessibility, Worldwide Industry Growth, & More

Episode 348

Here's what you need to know for this week in the business of podcasting: podcasting grows globally, Apple's automated transcripts, and bringing podcasts to global devices.

Find links to every article…

Published on 1 year ago

Podcasting is Influencing, Coverage from Cannes, & More

Here's what you need to know for today in the business of podcasting: podcast ROI outperforms in new study, a Cannes correspondance roundup, and shifting ad dollars as influencers launch their own br…

Published on 1 year ago

Bringing Podcasts to 🖁, Amazon's Ad Relevance, & More

Episode 346

Here's what you need to know for today in the business of podcasting: Amazon unveils Ad Relevance, how Immediate Media is growing its paid podcast audience, and Oracle to end all of its ad products.

F…

Published on 1 year ago

🌐 Ad Revenue Forecasts, Podcast Performance Abroad, & More

Episode 345

Here's what you need to know for today in the business of podcasting: podcast listenership grows worldwide, how Apple's podcast transcriptions came to be, and Spotify's new in-house creative agency.

F…

Published on 1 year ago

Spotify Video Goes Wide, New Podcast Ad Study, & More

Episode 344

Here's what you need to know for this week in the business of podcasting: the latest research study from Sounds Profitable, podcasts' hidden audience, and Spotify's new video podcast uploads.

Find lin…

Published on 1 year, 1 month ago

Podcast Ad Frequency Study, Forbes x Walmart Creator Upfront, & More

Episode 343

Here's what you need to know for today in the business of podcasting: Sounds Profitable's findings on ad frequency, how advertisers are misinformed about industry misinformation, and Forbes' first cr…

Published on 1 year, 1 month ago