Podcast Episodes
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Marketing complex products and services with Jaxon Repp, Field CTO & Head of Marketing, HarperDB
Season 5 Episode 424
Today we’re going to talk about marketing technically complex products and services, and some of the challenges and opportunities they present.
To hel…
2 years, 3 months ago
Hyperautomation and the enterprise with Jon Barton, TEKsystems
Season 5 Episode 423
This is part 1 of a special series about how organizations can streamline business processes, increase workflow efficiency and mitigate risk with hyp…
2 years, 3 months ago
The future of work in marketing with Lisa Murton Beets, Content Marketing Institute
Season 5 Episode 422
Next week, Content Marketing World will be coming to Washington, DC on September 26-28 and I’m excited to be attending (and that it’s in my backyard)…
2 years, 3 months ago
Agile Accessibility with Corb O'Connor, LevelAccess
Season 5 Episode 421
Creating accessible digital experiences enables brands to create a more equitable, inclusive world, but doing accessibility well can provide challeng…
2 years, 3 months ago
Excellent Experimentation with Dejean Brown, Optimizely
Season 5 Episode 420
Today we’re going to talk about doing digital experimentation well and what this means in terms of your platform choice, and the way you approach exp…
2 years, 4 months ago
Headless E-commerce and CX with Chris Bach, Netlify
Season 5 Episode 419
Today we’re going to talk about headless e-commerce, and how it improves personalization, reduces friction, and drives greater loyalty.
To help me dis…
2 years, 4 months ago
Better Customer Journey Mapping with Percy Rose, Hewlett Packard Enterprise
Season 5 Episode 418
Today we’re going to talk about why customer journey mapping matters, and how it can improve customer loyalty, and drive other customer and business …
2 years, 4 months ago
Staying competitive in Ecommerce with Steve Denton, CEO at Ware2Go, a UPS Company
Season 5 Episode 417
Recent data from Ware2Go, a UPS Company, found that 89% of consumers are comparison shopping on 2+ marketplaces before they make a purchase. The same…
2 years, 4 months ago
Digital displays and their impact on health and sustainability, with Tim O'Malley, E Ink
Season 5 Episode 416
Digital interfaces, displays, signage, and more are a fixture of our lives, and they aren’t going anywhere. In fact, as digital displays get more fle…
2 years, 4 months ago
Winning and retaining customers with Solomon Zakinov, Founder & CEO, ShipX
Season 5 Episode 415
Today we’re going to talk about winning and retaining customers in technology and service-based businesses.
To help me discuss this topic, I’d like to…
2 years, 4 months ago