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Personalizing the Customer Loyalty Experience with Andy Hermo, iSeatz
Season 5 Episode 444
According to a recent report titled “The Tipping Point for Travel Loyalty in 2023” from iSeatz, while 61% of consumers believe that the loyalty progr…
2 years, 2 months ago
Building a HIPAA-compliant martech stack with Ray Mina, Freshpaint
Season 5 Episode 443
In December of 2022, digital marketers in the healthcare industry were impacted by an expanded definition of PHI or personal health information in th…
2 years, 2 months ago
Share your message on the right channel with Jonathan Rivera, ResultsLeader.fm Podcast
Season 5 Episode 442
Today we’re going to talk about the power of finding the right channel to share your expertise with others, while finding ways to continually learn m…
2 years, 2 months ago
Customer feedback that benefits everyone with Adam Alfia, Real Time Feedback
Season 5 Episode 441
Today we’re going to talk about using customer feedback effectively, and how businesses can take the wealth of information they collect from their cu…
2 years, 2 months ago
Optimizing internal processes to improve CX with Nikhil Nandagopal, Appsmith
Season 5 Episode 440
Today we’re going to talk about how focusing on internal processes can provide both internal and external benefits to a business.
To help me discuss t…
2 years, 2 months ago
Success in a first-party data world with Derek Slager, Amperity
Season 5 Episode 439
Today we’re going to talk about first-party data strategies and how to be successful in a world of cookie deprecation, evolving data privacy regulati…
2 years, 2 months ago
Enhancing the E-commerce CX with Paul Thompson, Cloudinary
Season 5 Episode 438
Brands must meet customer expectations for a personalized experience throughout the buyer's journey. One key opportunity to achieve this is by levera…
2 years, 2 months ago
AI as a member of your marketing team, with Daniel Maloney, Tailwind
Season 5 Episode 437
There is a lot of talk about artificial intelligence these days in many areas of the business, and marketing is one that we talk about a lot on this …
2 years, 2 months ago
Using AI to Reach More Customers with Nicholas Holland, VP of Product, HubSpot Marketing Hub
Season 5 Episode 436
I am here at Hubspot’s INBOUND Conference in Boston to talk about the impact that AI is having on marketers and how they can more effectively reach t…
2 years, 2 months ago
Building a culture of experimentation, Kevin Li, Optimizely
Season 5 Episode 435
I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and w…
2 years, 2 months ago