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The Happy Homemaker: How Advertising Invented The Housewife - Part 2
The Happy Homemaker: How Advertising Invented The Housewife - Part 2

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This week, Part 2 of how Madison Avenue i…

2 years, 5 months ago

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The Happy Homemaker: How Advertising Invented The Housewife - Part 1
The Happy Homemaker: How Advertising Invented The Housewife - Part 1

We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here.


This week, we look at how Madison Avenue …

2 years, 6 months ago

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Ask Terry 2023
Ask Terry 2023

Season 12 Episode 25

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It’s our final episode of the season already.

And as always, we throw the…

2 years, 6 months ago

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Hiding in Plain Sight: The Surprising Influence of Marketing
Hiding in Plain Sight: The Surprising Influence of Marketing

Season 12 Episode 24

 So many things in our world are influenced by marketing.

 

This week, we look at various aspects of our lives influenced by marketing. – but you would…

2 years, 7 months ago

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Bookmarks 2023
Bookmarks 2023

Season 12 Episode 23

This week it’s our annual Bookmarks episode.


I read a lot of books to research Under The Influence. 


But every season, there isn’t enough room to inclu…

2 years, 7 months ago

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The Allure of the Bad-Ass: Advertising Antiheroes
The Allure of the Bad-Ass: Advertising Antiheroes

Season 12 Episode 22

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 20th century movies and TV shows were dominated by the traditional “her…

2 years, 7 months ago

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Nooner Nookie: The Allure of Marketing Freebies
Nooner Nookie: The Allure of Marketing Freebies

Season 12 Episode 21

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For over 100 years, “free” has been one of the most powerful words in th…

2 years, 7 months ago

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The Phrase That Pays: Marketing Contests
The Phrase That Pays: Marketing Contests

Season 12 Episode 20

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Marketing contests can be tricky business.

On one hand, contests can be d…

2 years, 7 months ago

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Canadaland Goes Under The Influence
Canadaland Goes Under The Influence

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Jesse Brown, founder of Canadaland Podcast Network, and Terry O'Reilly h…

2 years, 8 months ago

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Billboards Are Always in Bloom
Billboards Are Always in Bloom

Season 12 Episode 18

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Billboards are one of the biggest creative challenges in the marketing w…

2 years, 8 months ago

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