Podcast Episodes
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Does Every Retailer Need a Chief Entertainment Officer (Like GAP)? | Reimagining Retail
Episode 954
On today’s podcast episode, we discuss why Gap is introducing a Chief Entertainment Officer, whether this is a bold, transformational move or a distr…
4 months, 1 week ago
Are We Addicted? Breaking Down the Social Media Trials and America’s Media Habits | Behind the Numbers
Episode 953
On today’s podcast episode, we discuss the biggest takeaways from the social media addiction trials so far, what our numbers tell us about social med…
4 months, 1 week ago
Inside 2026 Winter Olympics Advertising: Media Fragmentation, Creators & the Brands That Won Gold | Behind the Numbers
Episode 952
On today’s podcast episode, we discuss advertising around the 2026 Winter Olympics: how marketers tackled fragmentation across media channels, how cr…
4 months, 2 weeks ago
The Unofficial Monthly Retailer Awards for February: CeraVe Makes KD the 'Face of Legs', H-E-B 'Baby Wants Tortillas', and More | Reimagining Retail
Episode 951
On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for February, including “Most Impactful Campaign,” “Be…
4 months, 2 weeks ago
Will TikTok be battling bias this year? How big can TikTok Shop get? And More — The 3 Big Questions for TikTok | Behind the Numbers
Episode 950
On today’s podcast episode, we discuss the three big questions surrounding TikTok right now: Will TikTok spend this year fighting perceptions of bias…
4 months, 3 weeks ago
Can Amazon Maintain Its Ad Revenue Momentum? Is AI Spending a Problem? And More — The 3 Big Questions for Amazon | Behind the Numbers
Episode 949
On today’s podcast episode, we discuss the three big questions surrounding Amazon right now: Can it maintain its ad revenue momentum in 2026? Is AI s…
4 months, 3 weeks ago
When and How Will Google Monetize AI Search? Will It Reconcile Its AI Chatbots? And More — The 3 Big Questions for Google | Behind the Numbers
Episode 948
On today’s podcast episode, we discuss the three big questions surrounding Google right now: When and how will it monetize AI search? Is it spending …
4 months, 3 weeks ago
What “Winning the Holidays” Actually Looks Like in 2026 | Reimagining Retail
Episode 947
On today’s podcast episode, we discuss what stood out most about how people shopped this past holiday season, what feels fundamentally different abo…
4 months, 3 weeks ago
How Neuro-Contextual Makes Advertising Feel Human Again | Behind the Numbers
Episode 946
On today’s podcast episode, we discuss the redefining of “attention,” what neuro-contextual research actually measures, and how it could reshape medi…
5 months ago
Super Bowl LX: The Most Popular Ads, Why Celebs Are Everywhere, and Marketing Like a College Kid’s Night Out | In the Game
Episode 945
On today’s podcast episode, we discuss Super Bowl LX: the main takeaways, the biggest winners, and the lessons for marketers. Join Senior Director of…
5 months ago