Podcast Episodes

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The Great BTN Bake (Take) Off — Digital Trends for 2026: Agentic Ad Buying and the Video Podcast Winners | Behind the Numbers

Episode 923

Our analysts (or “bakers”) will compete in a Great British Bake Off–style episode, discussing how new standards will unlock agentic ad buying and sel…

2 months ago

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The Big 2026 Quiz: Random Trivia, Future Major Headlines, and Defining Moments | Behind the Numbers

Episode 927

On today’s special podcast episode, we discuss the major headlines we expect to see and some significant milestones in the coming year—and bundle it …

2 months, 1 week ago

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Welcome to 2026: AI Agents Manage Money and the Bank-Grade Stablecoin Economy | The Banking & Payments Show
Welcome to 2026: AI Agents Manage Money and the Bank-Grade Stablecoin Economy | The Banking & Payments Show

Episode 926

In today’s episode, we explore consumers’ use of agentic AI in their financial lives, and the development of stablecoin payment rails becoming “bank …

2 months, 1 week ago

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2025 Retail Awards — Must-Visit Store, Greatest Glow-Up, Best Collab, AI Power Move, and Most Impactful Campaign | Reimagining Retail
2025 Retail Awards — Must-Visit Store, Greatest Glow-Up, Best Collab, AI Power Move, and Most Impactful Campaign | Reimagining Retail

Episode 925

On today's podcast episode, we give out our '2025 Retail Awards' for the 'Must-Visit Store of the Year', 'Glow-Up of the Year', 'AI Power Move', 'Col…

2 months, 1 week ago

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AI-Driven Media Management, with Gigi and Amazon Ads (Part 2) | EMARKETER Miniseries
AI-Driven Media Management, with Gigi and Amazon Ads (Part 2) | EMARKETER Miniseries

Episode 924

On today’s EMARKETER Miniseries—AI-Driven Media Management—we explore the core building blocks of AI innovation, what partnering with Amazon Ads look…

2 months, 2 weeks ago

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The Next-Generation of In-Flight Advertising: Passenger Receptiveness, Contextual Campaigns, and What Comes Next | Behind the Numbers

Episode 922

On today’s podcast episode, we discuss airline passengers’ receptiveness to ads, share best-in-class examples of contextual campaigns, and explore wh…

2 months, 2 weeks ago

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What If? Prime Cost Less, OpenAI Bought Apple (or Vice Versa), and the Netflix–WBD Deal Never Happens | Behind the Numbers

Episode 921

On today’s podcast episode, we discuss our “very specific but highly unlikely” predictions for 2026: what Amazon will do with the price of Prime; bet…

2 months, 2 weeks ago

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AI-Driven Media Management, with Gigi and Amazon Ads (Part 1) | EMARKETER Miniseries
AI-Driven Media Management, with Gigi and Amazon Ads (Part 1) | EMARKETER Miniseries

Episode 920

On today’s EMARKETER Miniseries—AI-Driven Media Management—we explore how to break down the media manager role into workflows that can be automated o…

2 months, 2 weeks ago

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How Crayola’s “Campaign for Creativity” Is Inspiring Hands-On Play in a Digital World, with Crayola | Reimagining Retail
How Crayola’s “Campaign for Creativity” Is Inspiring Hands-On Play in a Digital World, with Crayola | Reimagining Retail

Episode 919

On today’s podcast episode, we discuss what Crayola is aiming to achieve with its “Campaign for Creativity,” how the brand guides children from digit…

2 months, 2 weeks ago

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A Blueprint for Better Measurement (Part 2) with Amazon Ads | EMARKETER Miniseries
A Blueprint for Better Measurement (Part 2) with Amazon Ads | EMARKETER Miniseries

Episode 918

On today’s EMARKETER Miniseries—A Blueprint to Better Measurement—we explore Amazon's plans for moving out of Beta and offering Omnichannel Metrics (…

2 months, 3 weeks ago

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