Podcast Episodes
Back to SearchIs Google Quietly Losing? YouTube “Stations” Impact? 3 Big Questions for Google | Behind the Numbers
Episode 995
On today’s podcast episode, we discuss the three big questions surrounding Google right now: If Google is winning at search, where is its ad machine …
2 months, 1 week ago
Retail Hype vs. Reality: Fixing Discovery and the One Idea Worth Stealing | Reimagining Retail
Episode 994
On today’s podcast episode, we discuss what in retail is overhyped or underrated, what most brands get wrong about discovery, and the one idea in ret…
2 months, 1 week ago
Apple After Tim Cook: Where Is It Heading? | Behind the Numbers
Episode 993
In today’s podcast episode, we discuss what will define Tim Cook’s legacy as he steps down as CEO of Apple; whether the company needs another “iPhone…
2 months, 1 week ago
AI Assistants That Sell You Things On The Side | Behind the Numbers
Episode 992
In today’s podcast episode, we discuss whether OpenAI making $100bn in advertising revenue by 2030 is fanciful or genuinely on the cards; whether a c…
2 months, 2 weeks ago
The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail
Episode 991
On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for April, including “Most Impactful Campaign,” “Best…
2 months, 2 weeks ago
Leaving WBD Behind? Reed Saying Goodbye? — The 3 Big Questions for Netflix | Behind the Numbers
Episode 990
On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: Will leaving Warner Bros. Discovery behind be a good lo…
2 months, 2 weeks ago
Meta to Dethrone Google as Top Ad Business — Here’s Why | Behind the Numbers
Episode 988
In today’s podcast episode, we discuss why we think Meta will surpass Google to become the world’s leading digital advertising business this year, wh…
2 months, 3 weeks ago
AI, Brand Safety’s Frenemy | Behind the Numbers
Episode 989
In today’s podcast episode, we discuss whether AI slop is becoming a problem on YouTube, the ways AI is helping—and hindering—brand safety efforts fo…
2 months, 3 weeks ago
The Returns Problem: How to Keep Things Sold and Customers Happy | Reimagining Retail
Episode 987
On today’s podcast episode, we discuss the main reasons people return items, the different policies we would keep or curb to help get returns under c…
2 months, 3 weeks ago
AI, Brand Safety’s Frenemy | Behind the Numbers (Video)
Episode 986
In today’s podcast episode, we discuss whether AI slop is becoming a problem on YouTube, the ways AI is helping—and hindering—brand safety efforts fo…
2 months, 3 weeks ago