Podcast Episodes
Back to SearchWhy Advertisers Are Buying Moments, Not Media | Behind the Numbers
Episode 1017
In today's podcast episode, we discuss how consumer intent changes throughout the year, what actually happens to shoppers in the seconds after they c…
2 months ago
Kroger Precision Marketing Discusses How Marketers Are Rethinking Brand Growth Strategies
Episode 1016
On this episode of the EMARKETER Cannes Podcast Miniseries, we explore brand partnerships, retail data, and what it takes for retailers and brands to…
2 months ago
Nike Says Knicks Always Dreamed, Stella Artois Says "Work From the Bar", and More | Reimagining Retail
Episode 1015
On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards” (UMRAs) for June, including awards for “Most Impactful Campaign,” “Be…
2 months, 1 week ago
Apple's New Siri Crashes The AI Party | Behind the Numbers
Episode 1014
In today’s podcast episode, we discuss the main reasons Apple might be about to take over the AI race, the challenges Siri is going to face, and whet…
2 months, 1 week ago
What Travel Will Look Like For Americans This Summer | Behind the Numbers
Episode 1013
In today’s podcast episode, we discuss what summer travel will look like for Americans this year, where people go online to book their vacations, and…
2 months, 1 week ago
ThredUp Explains How to Make Resale Work for You | Reimagining Retail
Episode 1012
On today’s podcast episode, we discuss how ThredUp markets to both of its customer groups—the buyer and the seller—how it balances brand storytelling…
2 months, 2 weeks ago
Cannes 2026: What Everyone Is Talking About | Behind the Numbers
Episode 1011
In today’s podcast episode, we discuss the most interesting conversations we expect to hear at Cannes this year: how brands can stay true to their va…
2 months, 2 weeks ago
AI Can Recommend. But Can It Sell? | Behind the Numbers
Episode 1010
In today's podcast episode, we discuss why ChatGPT's Instant Checkout didn't take off, the strengths and weaknesses of today's third-party AI shoppin…
2 months, 2 weeks ago
What Every Retailer Can Learn from the Value Apparel Shopper with Rainbow Apparel | Reimagining Retail
Episode 1009
On today’s podcast episode, we discuss how technology has changed the way Rainbow's customers research, compare, and ultimately make purchasing decis…
2 months, 3 weeks ago
Mind, Body, Basket: The Rise of the Wellness Shopper | Behind the Numbers
Episode 1008
In today’s podcast episode, we discuss what “wellness” means to Americans today, the relationship between the wellness movement and the traditional h…
2 months, 3 weeks ago