Podcast Episodes
Back to SearchHow Neuro-Contextual Makes Advertising Feel Human Again | Behind the Numbers
Episode 946
On today’s podcast episode, we discuss the redefining of “attention,” what neuro-contextual research actually measures, and how it could reshape medi…
3 weeks, 2 days ago
Super Bowl LX: The Most Popular Ads, Why Celebs Are Everywhere, and Marketing Like a College Kid’s Night Out | In the Game
Episode 945
On today’s podcast episode, we discuss Super Bowl LX: the main takeaways, the biggest winners, and the lessons for marketers. Join Senior Director of…
3 weeks, 3 days ago
How Social Commerce Became a Real Retail Channel as AI Shapes How People Buy | Reimagining Retail
Episode 944
On today’s podcast episode, we discuss how social platforms became such an important touchpoint for retail, what retailers have done to make social …
3 weeks, 4 days ago
Is Meta’s AI spend a problem? Is 2026 Social Media’s “Big Tobacco” moment? And More —The 3 Big Questions for Meta | Behind the Numbers
Episode 943
On today’s podcast episode, we discuss the three big questions surrounding Meta right now: Is 2026 Meta’s ‘Big Tobacco’ moment? How big of a problem …
3 weeks, 6 days ago
ChatGPT With a Side of Ads: Will AI Chatbots Ruin—or Reinvent—Search Advertising? | Behind the Numbers
Episode 942
On today’s podcast episode, we discuss whether “ChatGPT with Ads” will scare users away, the effectiveness of chatbot ads versus traditional search a…
1 month ago
Inside the Super Bowl: How Brands Break Through, Tap into Culture, and Prove ROI | Reimagining Retail
Episode 941
On today’s podcast episode, we discuss the run-up to the Super Bowl: how brands can stand out during the big game, what galvanizes people around this…
1 month ago
The WBD Deal? Netflix’s Ads in 2026? — What Are the 3 Big Questions for Netflix? | Behind the Numbers
Episode 940
On today’s podcast episode, we discuss the three big questions surrounding Netflix right now: What are Netflix’s advertising expectations? What will …
1 month ago
President Trump’s Second Year: How the Administration Will Impact Media, Advertising, and Technology | Behind the Numbers
Episode 939
On today’s podcast episode, we discuss the impact of President Trump’s second year on media, advertising, and technology, including how AI chips are …
1 month, 1 week ago
The Unofficial Monthly Retailer Awards for January: Coach Sims Bags, a Nespresso Store, and More | Reimagining Retail
Episode 938
On today's podcast episode, we introduce our 'Unofficial Monthly Retailer Awards', or the U.M.R.A.s, for the 'Most Impactful Campaign', 'Best IRL Ini…
1 month, 1 week ago
The Great BTN Bake (Take) Off — Banking and Payments Trends for 2026: How AI Powers Personalized Rewards and Concierge Banking | The Banking & Payments Show
Episode 937
Our analysts (or “bakers”) compete in a Great British Bake Off–style episode, discussing how AI will automate credit card rewards personalization and…
1 month, 1 week ago