Podcast Episodes
Back to SearchWhat If...Meta Bought Roku & Amazon's New Smartphone Is a Hit | Behind the Numbers
Episode 979
In today’s podcast episode, we discuss: What if Meta keeps losing all these lawsuits? What if Meta bought Roku? What if Amazon’s new smartphone is a …
2 weeks ago
What If...Abercrombie Was a Lifestyle & Google's AI Paid For Content | Behind the Numbers
Episode 978
In today’s podcast episode, we discuss what if Apple delivers on its vision of Apple Intelligence? What if Abercrombie evolves beyond retail into a …
2 weeks, 3 days ago
Department Store Reinvention: Old Rules vs. New Success | Reimagining Retail
Episode 977
On today’s podcast episode, we discuss the difficulty of defining a department store, what to keep or discard from the old model, and how success sho…
2 weeks, 5 days ago
What Advertisers Actually Need From Commerce Media Measurement | Behind the Numbers Special Edition Podcast
Episode 976
On this episode, we examine the challenges and best practices for measuring impact of commerce media advertising. We discuss discuss moving beyond pl…
2 weeks, 6 days ago
The Ruling That Could Unravel Social Media | Behind the Numbers
Episode 975
In today’s podcast episode, we discuss the main takeaways from the recent social media harm trials, how much Americans are using social networks (and…
3 weeks ago
Beyond Sponsored Products: What Offsite Means for the Media Plan | Behind the Numbers Special Edition Podcast
Episode 974
On this episode, we explore how leading brands are implementing successful offsite strategies. Focuses include data partnerships and clean rooms, aud…
3 weeks, 2 days ago
Click, Buy, Tune...In: AI Relevance Ends Ad Fatigue | Behind the Numbers
Episode 973
In today’s podcast episode, we discuss what’s most responsible for consumers’ current ad fatigue, why there’s an opportunity to capture attention imm…
3 weeks, 3 days ago
Screens, Shelves, and Signals: Retail Media's In-Store Opportunity | Behind the Numbers Special Edition Podcast
Episode 972
In this episode, we discuss digital screens and audio, connecting in-store exposure to purchase, attribution challenges, retailer infrastructure inve…
3 weeks, 4 days ago
3 Consumers Retailers Must Know in the AI Era | Reimagining Retail
Episode 971
On today’s podcast episode, we discuss the most interesting moments from ShopTalk, the three types of consumers retailers need to be thinking about, …
3 weeks, 5 days ago
The In-Store Unlock: Retail Media's Next Stage | Behind the Numbers Special Edition
Episode 970
In today's podcast episode, EMARKETER Vice President & Principal Analyst, Sarah Marzano, examines what's holding in-store back, what it will take to …
3 weeks, 6 days ago