Podcast Episodes

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How IKEA Built a Partnership Ecosystem Around Flatpack Homes
How IKEA Built a Partnership Ecosystem Around Flatpack Homes

Season 2 Episode 67

Episode 67 of Business Development with Fexingo looks at how IKEA transformed from a furniture retailer into a housing partner by teaming up with BoK…

2 weeks, 5 days ago

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How the US Navy Built a Shipbuilding Partner Ecosystem
How the US Navy Built a Shipbuilding Partner Ecosystem

Season 2 Episode 66

In this episode, Lucas and Luna explore the US Navy's shipbuilding partnership model — a web of prime contractors like Huntington Ingalls and General…

2 weeks, 6 days ago

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How LinkedIn Built a B2B Partnership Ecosystem
How LinkedIn Built a B2B Partnership Ecosystem

Season 2 Episode 65

Lucas and Luna break down how LinkedIn turned its professional network into a partner ecosystem that generates over $2 billion annually through recru…

2 weeks, 6 days ago

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How Patreon Built a Membership Partner Ecosystem
How Patreon Built a Membership Partner Ecosystem

Season 2 Episode 64

Lucas and Luna unpack the strategic decisions behind Patreon's partner ecosystem, from its early days as a crowdfunding alternative to its evolution …

3 weeks ago

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How the NBA Built a Global Partnership Ecosystem Worth Billions
How the NBA Built a Global Partnership Ecosystem Worth Billions

Season 2 Episode 63

Lucas and Luna unpack how the National Basketball Association turned its partnership strategy into a $10 billion annual business. They trace the evol…

3 weeks ago

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How Cigna Built a Channel Partner Ecosystem for Employer Health Plans
How Cigna Built a Channel Partner Ecosystem for Employer Health Plans

Season 2 Episode 62

Episode 62 of Business Development with Fexingo: Lucas and Luna unpack how Cigna built a multi-tier channel partner ecosystem to distribute employer …

3 weeks, 1 day ago

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How Patagonia Built a Partnership Model Around Activism
How Patagonia Built a Partnership Model Around Activism

Season 2 Episode 61

Patagonia's partnership strategy isn't about selling more jackets — it's about amplifying environmental activism. In this episode, Lucas and Luna unp…

3 weeks, 1 day ago

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How The North Face Built a Global Collaboration Machine
How The North Face Built a Global Collaboration Machine

Season 2 Episode 60

This episode of Business Development explores how The North Face turned limited-edition collaborations into a scalable growth engine. Lucas walks us …

3 weeks, 2 days ago

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How Shopify Built a Partner Ecosystem for Global Ecommerce
How Shopify Built a Partner Ecosystem for Global Ecommerce

Season 2 Episode 59

In this episode, Lucas and Luna explore how Shopify built one of the most extensive partner ecosystems in ecommerce, with over 60,000 partners includ…

3 weeks, 2 days ago

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How Spotify Turned Partnerships Into Podcast Dominance
How Spotify Turned Partnerships Into Podcast Dominance

Season 2 Episode 58

Spotify didn't invent podcasting, but it transformed the industry through a relentless partnership strategy. In this episode, Lucas and Luna break do…

3 weeks, 3 days ago

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