Podcast Episodes
Back to Search
Insight Is A Man's Best Friend, With Mars Pet Nutrition
Personalization and customization are great, but when marketers go overboard with targeting, they don't cast a wide enough net to attract new custome…
1 year, 6 months ago
Talking (Antitrust) Turkey With DCN's Jason Kint
Digital Content Next CEO Jason Kint shares insights from inside the courtroom during closing arguments in US v. Google, ad tech antitrust edition. Pl…
1 year, 6 months ago
What's Next, With Nextdoor CEO Nirav Tolia
When social media platform Nextdoor launched advertising in 2017, CEO Nirav Tolia declared it would be a $1 billion business by 2020. That didn't hap…
1 year, 6 months ago
Wendy Clark Says, 'Do Your Homework'
Former Dentsu CEO Wendy Clark, current president of consulting group Consello, sees the renewed controversy around principal-based buying as a sympto…
1 year, 6 months ago
The Case For Turning Google's Network Biz Into A Nonprofit
If the DOJ wins its ad tech antitrust case against Google, it shouldn't force a breakup, says Arete Research's Richard Kramer, who proposes this nove…
1 year, 6 months ago
Talking Shop With Mike Ryan, The PMax Whisperer
Mike Ryan of Smarter Ecommerce helps advertisers get the most out of their Google Performance Max campaigns. Understanding what's going on inside thi…
1 year, 7 months ago
Back To Marketing Basics, With Back Market's New CMO
As the former CMO of Sonos, Joy Howard's job was to make people want to buy new electronics. Now, as the recently appointed CMO of Back Market – an o…
1 year, 7 months ago
Pitching Performance, With Pinterest's CRO
Having nipped at Meta's and Google's heels for years, Pinterest is finished with being the underdog. It's been getting very "serious" about its inve…
1 year, 7 months ago
Context Vs. Cookies With Dotdash Meredith's D/Cipher Lead
Dotdash Meredith's Lindsay Van Kirk says the cookie-based buying tools she helped develop in her early career at AppNexus placed too much value on un…
1 year, 7 months ago
Oracle Memories, With Omar Tawakol
Omar Tawakol is a serial entrepreneur. He sold two companies in five years, including BlueKai to Oracle in 2014. But he's in no rush with his new vir…
1 year, 8 months ago