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One belief about productivity that AI is quietly breaking
Episode 1774
Companies are treating AI as an IT rollout rather than a fundamental business transformation. Stephen Wunker, Managing Director at New Markets Adviso…
7 months, 1 week ago
The human side of AI transformation for SEO teams
Episode 1773
Enterprise teams struggle with AI implementation beyond IT departments. Stephen Wunker, innovation strategist at New Markets Advisors, explains why s…
7 months, 1 week ago
One sign an organization isn’t actually ready for AI
Episode 1772
70% of companies treat AI implementation as an IT-only initiative. Stephen Wunker, Managing Director at New Markets Advisors, explains why this appro…
7 months, 1 week ago
The biggest mistake leaders make when rolling out AI to knowledge teams
Episode 1771
70% of AI rollouts fail because leaders treat them as IT projects. Stephen Wunker, founder of New Markets Advisors who has guided Fortune 500 compani…
7 months, 1 week ago
5 ways to make your organization AI-ready
Episode 1770
Fewer than one in four companies have redesigned workflows to capture AI value. Stephen Wunker, Managing Director at New Markets Advisors, has spent …
7 months, 1 week ago
The most important metric in your SEO dashboard
Episode 1769
Enterprise SEO teams struggle to identify which metrics actually drive AI visibility. Thomas Peham, CEO of Otterly.AI, shares how his team achieved m…
7 months, 2 weeks ago
One signal that AI models pick up on (but marketers rarely optimize for)
Episode 1768
Only 23% of AI-generated responses include clickable links to source websites. Thomas Peham, CEO and co-founder of Otterly AI, demonstrates how his p…
7 months, 2 weeks ago
Should brands care more about being linked or mentioned?
Episode 1767
Wikipedia pages remain underutilized by enterprise brands despite their AI model influence. Thomas Peham, CEO and co-founder of Otterly AI, shares ho…
7 months, 2 weeks ago
Lessons from AI startup mistakes
Episode 1766
AI-generated responses prioritize brand mentions over traditional link citations for business impact. Thomas Peham, CEO and co-founder of Otterly.AI,…
7 months, 2 weeks ago
The biggest myth about AI search visibility
Episode 1765
Enterprise AI search visibility faces a 70% misconception rate among SEO teams. Thomas Peham, CEO and co-founder of Otterly.AI, shares insights from …
7 months, 3 weeks ago