Podcast Episodes

Ep.270 How McDonald’s Makes More from Real Estate Than Burgers

Season 2 Episode 11

McDonald’s: Burgers Are the Side Hustle
McDonald’s isn’t just selling Big Macs—it’s one of the largest real estate companies in the world.

Own the Lan…

10 months ago

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Ep.269 Why Amazon Loses Money on Shipping—On Purpose

Season 2 Episode 10

Amazon: Losing Money to Make a Fortune
Amazon knows shipping is expensive—and often loses money on it. But it’s strategic:

Frictionless Buying: Free f…

10 months ago

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Ep.268 How Starbucks Made You Prepay for Coffee—and Why That’s Brilliant

Season 2 Episode 9

Starbucks: How to Get Paid Before You Sell
Starbucks customers prepay over $1.6B on the app—money Starbucks uses interest-free.

Upfront Cash: Boosts c…

10 months, 1 week ago

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Ep.267 How Netflix Turned Billions in Debt Into a Billion-Dollar Advantage

Season 2 Episode 8

 Most companies borrow to survive. Netflix borrowed to dominate.
 In 2011, they took on billions in debt to fund House of Cards and Stranger Things — …

10 months, 1 week ago

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Ep.266 How Apple Turned Simplicity Into Billions

Season 2 Episode 7

Apple: The Billion-Dollar Power of Focus
In 1997, Apple was on the brink of collapse. Then Steve Jobs cut their product line down to just four.

Focus …

10 months, 1 week ago

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Ep.265 Red Bull: Selling Energy, Not Just a Drink

Season 2 Episode 6

Red Bull: Selling Energy, Not Just a Drink
Red Bull didn’t create energy drinks—but they owned the category by creating a lifestyle.

From Skydives to …

10 months, 1 week ago

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Ep.264 Patagonia: Profits Through Purpose

Season 2 Episode 5

Patagonia: The Profit Power of Purpose
Here’s how telling people not to buy became a legendary growth strategy:

“Don’t Buy This Jacket”: Patagonia’s b…

10 months, 1 week ago

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Ep.263 Airbnb: Selling Belonging, Not Just Beds

Season 2 Episode 4

Airbnb’s Real Product? Belonging.
Here’s how a scrappy startup turned spare rooms into a global movement:

Not Just Beds—Belonging: Airbnb didn’t sell …

10 months, 2 weeks ago

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Ep.262 Tesla’s Secret Marketing Weapon: You

Season 2 Episode 3

Tesla’s Secret Marketing Weapon: You
Here’s how Tesla turned customers into their best sales team—without spending a dime on ads:

No Billboards. No Co…

10 months, 2 weeks ago

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Ep.261 Coca-Cola: The Billion-Dollar Power of Consistency

Season 2 Episode 2

Coca-Cola: The Billion-Dollar Power of Consistency
Here’s why staying the same can be your smartest move:

Built to Last: Coca-Cola hasn’t meaningfully…

10 months, 2 weeks ago

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